iVIP Blue: Luxury Lifestyle is Now Affordable…

LONDON, February 5 - iVIP have cut the price of their mid-range iPhone application, iVIP Blue,
from GBP279.99 to just GBP9.99, the biggest cost reduction in iTunes history.

The iPhone application provides access to privileges and benefits across
a range of luxury partners including a concierge, supercars, private members
clubs, and private aviation.

iVIP Marketing Director Matthew Rowe said:

"We want to make the iVIP network more accessible to people who enjoy, or
want to enjoy, a luxury lifestyle.

"iVIP Blue members who use the service regularly can potentially save
themselves up to GBP5,000 per year through privileged rates with our luxury
partners so we think the new price of GBP9.99 offers fantastic value."

iVIP Black, the company's 'Millionaire's App', remains at GBP599.99
iTunes' most expensive app. The membership fee includes a private 'Lifestyle
Consultation' with iVIP tailored to the specific user.

iVIP Blue can be seen here:

itunes.com/apps/ivipltd/ivipblue

iVIP Black can be seen here:

itunes.com/apps/ivipltd/ivipblack

iVIP Red is also available, which offers (for free) an insight into the
benefits and privileges iVIP members are eligible for.

itunes.com/apps/ivipltd/ivipred

    Contact

    Matthew Rowe
    Marketing Director, iVIP
    matthew.rowe@ivipworld.com
    +44(0)7860141231

Contact: Matthew Rowe, Marketing Director, iVIP, matthew.rowe at ivipworld.com , +44(0)7860141231.