Brands Failing to See the Impact of Online Engagement on the Bottom LineLONDON - - Investment in Direct Engagement Over Face-Value Online Presence to be Discussed at This Year’s ad:tech London DSNR Media Group to Speak at Ad-Tech LondonLONDON - DSNR Media Group, an integrated Result-based online advertising solution provider, will present a 3D Approach to Online Advertising at Ad-Tech London, which will be held on September 22-23, 2009. DMG Presents its Integrated Results-Based Online Advertising Solution at ad:tech London 2009LONDON - - Measuring the Cost for What it’s Worth DSNR Media Group (DMG) is showcasing its integrated results-based online advertising solutions at Stand 224 at ad:tech London. Adaptec Unveils Data Conditioning Platform Strategy for Cloud Computing and Enterprise Data Center EnvironmentsMILPITAS, California - - Company Sees Opportunities for Intelligent Data Center I/O Solutions That Lower Costs, Maximize System Performance, and Achieve Green IT Objectives Adaptec Launches MaxIQ(TM) SSD Cache Performance Solution for Maximum Application Acceleration in Data Center EnvironmentsMILPITAS, California - - Intel(R) Solid-State Drives and Adaptec Software and Controllers Provide I/O Intensive Data Centers with Faster Application Performance Resulting In Reduced Capital & Operating Costs NetWitness(R) Announces Reseller Agreement with IntegralisHERNDON, Virginia - - Partnership Dramatically Increases Footprint in the UK NetWitness Corporation (www.netwitness.com/), the leading provider of next generation network monitoring and threat analysis solutions, today announced a new reseller agreement with Integralis UK, one of Europe’s largest IT security solutions providers. This new partnership enables Integralis to sell NetWitness solutions and deliver them as part of Integralis’ best-of-breed Managed Security Services (MSS) offering, and increases NetWitness’ presence across Europe, the Middle East and Asia (EMEA). eSobi Podcast Engages Users with Compelling Rich-media ContentTAIPEI, Taiwan - - Enjoy Online Entertainment Delivered Straight to You esobi Inc., an innovative Internet information navigator, announced addition of “podcast” features to its existing multi-functional Internet application. With this upgrade*, eSobi users can always stay informed with audio and video online content, as well as enjoy entertainment on-demand from all over the world in the easy-to-manage interface of eSobi Podcast. Planning Ahead: The Hunting Dynasty - Advertising for Sustainable Products & Services - Appoints Awarded International Planner Colwyn Elder as Director of Planning & Strategy With Equity StakeLONDON - - Colwyn Elder Takes an Equity Stake and the Role of Director of Planning & Strategy in The Hunting Dynasty - the Start-up Advertising Agency For Sustainable Products & Services. Gourmet Food Supplier Cotswold Fayre to Launch Incentive Scheme at Speciality & Fine Food Fair 2009HENLEY-ON-THAMES, England - Cotswold Fayre is introducing ‘Fayre Rewards’: a reward scheme to thank its loyal customers who have given the gourmet food supplier (www.cotswold-fayre.co.uk) continued support over the last ten years. Voucher Codes Attract Silver Surfers!LEEDS, England - Voucher Codes and Discount Vouchers from online discount code websites such as VoucherSeeker (www.voucherseeker.co.uk/discount-vouchers) are more likely to attract the over 50s age group, a survey has found. How Companies Twitter in Germany: August 2009 Trend ReportBERLIN, Germany - - Blätterwald and Zucker. Investigate Twitter Content From More Than 50 International Companies: About Half of all Tweets are in Dialogue. Though, Report Reveals a Lack of Clarity Over Responsibilities for Twitter at Companies Vlingo Brings Mobile Voice Recognition Technology to Europe With Availability on the Ovi Store by NokiaLONDON - - Nokia Preloads Vlingo on the New Nokia N97 & Nokia E72 The world’s most popular mobile voice-powered application is set to transform the on-the-go lives of many people in Europe - with a fast and easy-to-use mobile interface that will enable them to save time and get more done. Let’s Talk About Telly…’How to Make a Hit Drama Series’LONDON - - ALCS Sponsors Debate at Edinburgh International Television Festival 2009 What does it take to make a hit drama? Is it luck, alchemy or design? The Authors’ Licensing & Collecting Society (ALCS) is sponsoring this high profile event at the UK’s annual international television festival. The line up on Friday, 28 August features some outstanding creative individuals behind television series such as ‘Being Human’, ‘Primeval’,’ Law & Order: UK’, ‘Hotel Babylon’ and ‘Survivors’. CA Helps Debenhams Slash Service Desk Costs by 25 Per Cent, Thanks to Increased Automation and ITIL Best PracticeDITTON PARK, England - - CA’s Service Desk Manager, an Axios Assyst replacement, frees up staff time to concentrate on serving customers and reduces human intervention in IT incidents by 15% at leading retailer Skills for Life e-learning Provision Awarded “Good” Rating by OfstedBLACKROCK, Ireland - ThirdForce, the UK’s leading e-learning provider in the hospitality and Skills for Life sector, celebrates this week with its partner, Whitbread, the UK’s leading hotel and restaurant group, having received an excellent Ofsted report. ThirdForce partners with Whitbread to deliver the literacy and numeracy element of their highly successful Skills for Life programme. Essence, a Rapidly Growing UK Digital Marketing Agency, Choose DediPower to Provide all its Managed Hosting NeedsREADING, England - With clients such as Ebay, Google, Sony Music and Carphone Warehouse, Essence has firmly established themselves as an innovative and creative full service digital marketing agency providing services to some of the world’s most dynamic brands. They join a growing list of digital marketing agencies that have chosen DediPower as their primary managed hosting provider. FC2 Launches ‘FC2 Videos’ with More Language OptionsLAS VEGAS - FC2, Inc. has updated one of its services, FC2 Video (video.fc2.com/ ) with more language options. Bigger than ever - Twestival Local 2009 comes to BangkokGlobal Twitter-Based Charity Event Returns with Local Twist Bangkok, August 31st, 2009 - Following the success of the first global Twestival on February 12th 2009, in which 202 cities participated, Twestival returns in September with a local twist on “Twestival” – the volunteer-run, charity fundraising events for people who know each other through the micro-blogging service twitter.com. The Bangkok event will take place on the Friday the 11th of September at Frasier Suites Sukumvit raising funds for the Sangklaburi, Thailand based childrens’ homes, Baan Unrak and Baan Dada. The event merges local social and environmental causes, as organizers are also planning to offset the carbon emissions generated by the event in addition to providing funds for basic needs and education costs to the orphanages. Global Search Market Draws More Than 100 Billion Searches Per MonthRESTON, Virginia - - Google Sites Leads Global Search Market with 67 Percent Market Share MetraTech Engages Audience via Social Networking Website FacebookBOSTON, Massachusetts and LONDON - MetraTech Corp. (www.metratech.com/), the innovative charging, billing, settlement and customer care product provider has announced that it is now enabling customers, partners, journalists, analysts and the industry at large to keep up-to-date in real-time with news and views via its new Facebook page. The page can be located via the social networking page: www.metratech.com/NewsEvents/SocialNetworkingBlogs.aspx Two Million Trips to London’s Airports on easyBusLONDON - easyBus has just carried its two millionth passenger, a creditable achievement for the fledgling airport transfers operator. London based easyBus, which operates a low-cost express transfer service between central London and Stansted, Luton and Gatwick airports, has reached this milestone by achieving an impressive 25% growth in revenues over the previous year. More than half of easyBus’ customers have used the service for the first time this year. GameStreamer, Inc. Adds Top Indie Game Developers’ Games to Massive White Label NetworkTAMPA, Florida - - 2D BOY, Number None and Sigma Team join GameStreamer’s Game Catalog. DediPower Teams up With .net AwardsREADING, England - DediPower today announces an affiliation with the .net Awards, in which the UK provider of managed hosting and data centre solutions will host the awards website and sponsor the coveted Innovation of the Year Award. RealPlayer SP Now Available WorldwideSEATTLE - - Enjoy Videos on Your Favourite Portable Device and Share Them With Friends Guitar Hero(R) Brings The Rolling Stones, Maroon 5 and Dj’s Benny Benassi, Paul Van Dyk and Tiësto to its Exciting Autumn Music Gaming LineupCOLOGNE, Germany - - The Rolling Stones Deliver ‘Satisfaction’ to the Guitar Hero(R) 5 Downloadable Content Set List at Launch comScore Study: Mums Control the Online Purse Strings in the U.K.LONDON - - comScore Study Reveals that Women Age 25-54 with Children in the Household have High Likelihood of Visiting Several Retail Categories Workers Uniting Union Counters the Lies in U.S. Health Care DebateLONDON - Workers Uniting, the world’s first international union, has launched an attack on the lies and misinformation being spread in the USA by opponents of President Obama’s health insurance reform plan. GameStreamer, Inc. Adds Top Casual Game Developers’ Titles to Massive White Label NetworkTAMPA, Florida - - PlayFirst, Inc., Alawar and Last Day of Work join GameStreamer’s game catalog. InformationWeek and Light Reading’s Unstrung Selected as the Official Online Show Daily for International CTIA WIRELESS I.T. & Entertainment 2009(R) and International CTIA WIRELESS 2010(R)NEW YORK - TechWeb, the global leader in business technology media, announced today that two of its leading media brands, Light Reading’s Unstrung and InformationWeek, have been selected to produce the CTIA eShow Daily for CTIA-The Wireless Association’s upcoming events: International CTIA WIRELESS I.T. & Entertainment(R), October 7-9, 2009, in San Diego, and International CTIA WIRELESS(R), March 23-25, 2010, in Las Vegas (www.ctiashow.com). European Drift Championships to Wow Middle East Car FansABU DHABI, UAE - Middle East car fans are to be entertained with stunning demonstrations by world-class drift racers from the “Need for Speed” European Drift Championships - Europe’s premier drift championships when they headline at this year’s Barbican Turbo festival. Drifting is a high skill level motorsport in which drivers control a car while it slides from side to side at very high speed. Organised by United Business Media, Barbican Turbo is the region’s premier custom, tuning and motorsports festival to be held at the Abu Dhabi National Exhibition Centre (ADNEC) from the 8th - 10th of October 2009. Logia Launches “Mo-Tip”, Makes Personal SMS Channels Everyone’s TerritoryHERZLIYA, Israel - Logia Group, a leading global provider of innovative mobile entertainment services, announced the launch of Mo-Tip (www.mo-tip.com), a smart personal mobile alert service that matches publishers with end consumers. LifeLock Expands its Billing and Partner Management Infrastructure - MetraTechLONDON and BOSTON - MetraTech (www.metratech.com/), the charging, billing, settlement and customer care product provider announced that LifeLock, Inc., a leader in proactive identify theft protection, has chosen MetraNet(TM) as its billing, customer care and partner management solution. “Strigoi” to Hold World Premiere at Toronto’s After Dark FestivalLONDON - - British-Romanian Vampire Flick To Debut At Canadian Thrill Fest Strigoi (www.strigoimovie.com), a new independent vampire film set in present-day rural Romania, has announced that it will be holding its world premiere at the 4th annual Toronto After Dark Film Festival ( torontoafterdark.com/2009) on Monday, August 17th at the legendary Bloor Cinema. 15-24 Year Olds in the U.K. Encroach on their Elder’s Social Networking SpaceLONDON - - comScore Study Highlights Trend in Social Networking Usage Among 15-24 Year Olds PixelMags Turns Magazines, Newspapers, Books, Catalogs and Brochures Into an iPhone ApplicationLOS ANGELES - - Connecting over 40 million iPhone and iPod users to their favorite publications with cutting edge technology |