Burton Unveils the Perfect Grey Suit

By Burton, PRNE
Sunday, January 16, 2011

LONDON, January 17, 2011 - Following the success of the Perfect Black Suit for Autumn/Winter 2010,
Burton has decided to lighten the mood and go for all things grey.

Perfect for the wedding season, job interviews, graduations or simply
looking sharp in the office, the new Perfect Grey Suit is designed to look
the part at any summer occasion.

When Sir Philip Green set the design team over at Burton the challenge of
producing a men's suit (
www.burton.co.uk/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12551&categoryId=208978&interstitial=true&top=Y&catalogId=33052&langId=-1&beginIndex=1&pageSize=20&sort_field=Relevance
) which would look great on any of their customers (without the Saville Row
price tag) the result was a 100% woollen suit that fitted like a made to
measure garment but carried an off the peg price of GBP149.

This season, the Perfect Grey Suit arrives on two blocks and four
variations. A choice of either slim or a tailored fit, it is the design
details for each suit that have been carefully thought about and make each
one different ensuring there is something within this range for everyone.

Burton is housing a comprehensive tailoring offer and the collection not
only includes a slim fit, single breasted shawl collar suit but a slim fit,
single breasted, 1 button suit with a peak lapel and jet pockets as well.

On the tailored fit, this season sees the introduction of a double
breasted two piece suit that creates a dapper and masculine silhouette as
well as a single breasted 2 button suit with a notch lapel, which can be
finished off with an optional waistcoat.

Added to this the fact that all suit options can be teamed with trousers
that are either on a slim or tailored fit and it is easy to see why every
man can wear the look this season.

The Burton Perfect Grey suit will be available from April 2011.

About Burton:

Burton was originally founded in 1903 under the name The Cross-Tailoring
Company. It quickly became popular and expanded into hundreds of outlets and
factories across the United Kingdom. Today, it is a staple on most high
streets and a popular retailer for men's fashion, including gifts for men,
men's shirts, casual clothing, men's t-shirts (
www.burton.co.uk/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12551&categoryId=209038&top=Y&catalogId=33052&langId=-1&parent_categoryId=209037&beginIndex=1&pageSize=20&sort_field=Relevance
), men's shoes
(www.burton.co.uk/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12551&categoryId=208979&interstitial=true&top=Y&langId=-1&catalogId=33052&beginIndex=1&pageSize=20&sort_field=Relevance
) and jeans
(www.burton.co.uk/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12551&categoryId=209025&top=Y&catalogId=33052&langId=-1&parent_categoryId=209024&beginIndex=1&pageSize=20&sort_field=Relevance
).

(Due to the length of this URL, it may be necessary to copy and paste
this hyperlink into your Internet browser's URL address field. Remove the
space if one exists.)

Customers can also shop online from the Burton website which offers free
returns in-store or by post and fast delivery to their home. The site
features a useful size guide to ensure customers can get the correct fit for
all items. They can also sign up for the Burton newsletter, which offers all
the latest style updates, exclusive discounts and competitions.

    For further details please contact:

    Anthony McGrath
    Arcadia Group Ltd
    Colegrave House
    70 Berners Street
    London
    UK
    W1T 3NL
    +44(0)20-7291-2477

    www.burton.co.uk

For further details please contact: Anthony McGrath, Arcadia Group Ltd, Colegrave House, 70 Berners Street, London, UK, W1T 3NL, +44(0)20-7291-2477.

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