E-Commerce Report 2010: Huge Potential for German Online Trade

By Deutsche Card Services Gmbh, PRNE
Wednesday, November 10, 2010

COLOGNE, Germany, November 11, 2010 - According to the latest data compiled by Deutsche Card Services, the
globalisation process offers huge development opportunities for German online
trade. In its recently published E-Commerce Report 2010, the Deutsche Bank
subsidiary shows that, while the international business of German online
shops has increased slightly, it is still small in comparison to that of
their competitors in other countries. The largest development opportunities
exist in business with customers from outside Europe, who initiate only 0.3%
of all transactions in German shops. British online shops, in contrast,
already do one-quarter of their overall business with this customer group.
For more information please visit
www.deutsche-card-services.com/en/ecommerce-report0/e-commerce-report.html.

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"Language is a key disadvantage for German online merchants in comparison
to their European competitors. A multi-language online shop would remove this
hurdle," says Detlef Henkel, Chairman of the Management Board of Deutsche
Card Services. Henkel explains: "If merchants want to obtain a good position
in international e-commerce, they should rely on an experienced and competent
payment partner, in particular with regard to reliable and proven security
technologies in order to minimise potential risks in international trade."

The E-Commerce Report analyses purchasing and payment behaviour and
non-payment risks in online trade and has been published since 2002. In
contrast to other research, the study by the Deutsche Bank subsidiary is
based on real-life purchases and not on surveys. It starts from about 24
million transactions processed via the Deutsche Card Services platform. All
data are fully anonymised and comply with all data-protection requirements.
The study is available for download from the online shop of Deutsche Card
Services.

Read the complete Press Release:
www.deutsche-card-services.com/en/company/press-room/latest-news.html

    Press Contact:

    Deutsche Card Services GmbH
    Marketing & Communications
    Tobias F. Hauptvogel
    Phone: +49-221-99577-728
    Fax: +49-221-99577-8728
    www.deutsche-card-services.com
    E-mail:pr.deucs@db.com

Press Contact: Deutsche Card Services GmbH, Marketing & Communications, Tobias F. Hauptvogel, Phone: +49-221-99577-728, Fax: +49-221-99577-8728, www.deutsche-card-services.com, E-mail:pr.deucs at db.com

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