Election Outcome to Impact Price of Gold Bullion?

MANCHESTER, England, April 23, 2010 - The price of gold bullion (www.goldmadesimple.com/) may well be
impacted by the result of the forthcoming UK General Election.

A hung parliament is a widely tipped outcome for one the closest
elections in generations and the uncertainty that this has caused has led to
April seeing a sterling price record for gold - the precious metal hitting
GBP754 per ounce earlier on in the month.

A hung parliament could lead to increased economic uncertainty and lower
confidence amongst savers. Gold has traditionally performed well during times
of economic inconsistency as those unsure of the paper currencies invest in
the metal as a 'safe haven.' The demographic now investing in gold as an
alternative to saving in global currencies is set to rise even further as
online gold exchanges such as Goldmadesimple make investing in gold bullion a
possibility for first time buyers, individuals and those with lower budgets
too, removing the traditional 'elitist' element and simplifying the process.

In the event of a hung parliament, where it can be difficult for
Government to make vitally important decisions, the economy can suffer. Add
this to the fact that we have not yet fully recovered from the recent
recession and gold looks set to remain a favourite with many.

Contact: Gold Made Simple, Jason Cozens, Managing Director, +44(0)845-688-4491