Frost & Sullivan Honours GAT Food Essentials GmbH With European Functional Food & Beverage Microencapsulation Technology Innovation Award

By Frost Sullivan, PRNE
Monday, November 16, 2009

LONDON, November 17 - The 2009 Frost & Sullivan European Functional Food & Beverage
Microencapsulation Technology Innovation Award is presented to GAT Food
Essentials GmbH (GAT) in recognition of its proprietary wowCAPS(R)
technology.

(Logo: www.newscom.com/cgi-bin/prnh/20081117/FSLOGO)

This new 'water in oil in water' (w/o/w) technology provides enhanced
protection to functional food ingredients by preventing oxidation and
degradation which can occur during food processing. Therefore, it plays a
major role in enhancing the shelf life of functional food and beverage
products while also facilitating a controlled and targeted release of the
microencapsulated active ingredient inside the human body.

"wowCAPS(R) microencapsulation technology is a unique technology platform
that enables stabilisation of a wide range of active ingredients, including
oils, oil suspensions, and water solubles," remarks Frost & Sullivan Research
Analyst V. Bhuvaneshwari. "This innovative microencapsulation technology
offers a natural, stable, and safe solution for functional food ingredients."

Ingredients microencapsulated with GAT's technology have been
successfully incorporated into a variety of applications such as dairy
products, beverages, baked goods and other products including sausages, ham,
and sauces.

"GAT's flexible technology platform can be adapted to a wide range of
food ingredients such as PUFAs (omega-3s), nutritional oils, antioxidants,
vitamins and minerals, among others," states Bhuvaneshwari. "This flexible
technology platform avoids the need to invest in new technology to develop
novel products."

The company provides a natural technology solution as it only utilises
natural and GMO-free ingredients. The microencapsulation technology and
process also allows for organic certification of GAT's functional food
ingredients. The use of a natural approach and non-GMO certified products
play a major role in providing a clean label advantage.

GAT has adopted a solid strategy in uniting scientifically substantiated
food ingredients with its innovative technology to deliver a wide range of
value added food and beverage products with enhanced health benefits to
satisfy consumer needs. The company has collaborated with leading food
ingredient suppliers to further facilitate the use of functional ingredients.

"GAT is continuously planning to actively extend its microencapsulation
technology in various other food and beverage applications such as probiotics
for the functional food industry," notes Bhuvaneshwari. "Moreover, the
company is carrying out several research initiatives pertaining to the use of
nano-capsules in the beverage industry to eliminate unpleasant odours and
tastes and to avoid the sensory experience of the capsules by reducing their
size to the nano-scale in beverage applications."

Frost & Sullivan's Technology Innovation Award is bestowed upon a company
(or individual) that has carried out new research, which has resulted in
innovation(s) that have or are expected to bring significant contributions to
the industry in terms of adoption, change, and competitive posture. This
award recognises the quality and depth of a company's research and
development program as well as the vision and risk-taking that enabled it to
undertake such an endeavor.

Frost & Sullivan Best Practices Awards recognises companies in a variety
of regional and global markets for demonstrating outstanding achievement and
superior performance in areas such as leadership, technological innovation,
customer service, and strategic product development. Industry analysts
compare market participants and measure performance through in-depth
interviews, analysis, and extensive secondary research in order to identify
best practices in the industry.

About GAT Food Essentials (GAT) GmbH

GAT Food Essentials is a leading microencapsulation specialist focusing
on the stabilization of sensitive active functional food ingredients. Using
its proprietary wowCAPS(R) technology, GAT offers technological solutions for
the addition of active ingredients to food and beverage applications,
ensuring the stability of the ingredient during handling, processing, and the
shelf-life of the product. For further information about GAT Food Essentials,
please visit www.gat-foodessentials.com.

    Contact GAT Food Essentials GmbH:

    Dr. Barbara Gimeno - CEO & Founder / GAT Microencapsulation AG & GAT Food
    Essentials GmbH / bg@microencapsulation.at
    Dr. Miguel Gimeno - CTO & Founder / GAT Microencapsulation AG & GAT Food
    Essentials GmbH / mg@microencapsulation.at
    Stefan Thueringer - General Manager / GAT Food Essentials GmbH /
    st@gat-foodessentials.com

    GAT Food Essentials GmbH
    Gewerbezone 1. 2490 Ebenfurth, Austria
    phone +43-2624-53922. fax +43-2624-53922-38
    info@gat-foodessentials.com . www.gat-foodessentials.com

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to
accelerate growth and achieve best in class positions in growth, innovation
and leadership. The company's Growth Partnership Service provides the CEO and
the CEO's Growth Team with disciplined research and best practice models to
drive the generation, evaluation, and implementation of powerful growth
strategies. Frost & Sullivan leverages over 45 years of experience in
partnering with Global 1000 companies, emerging businesses and the investment
community from more than 35 offices on six continents. To join our Growth
Partnership, please visit www.frost.com.

Contact Frost & Sullivan:

Ciara Jamie Connolly, Senior Events & Promotions Executive/ EMEA, Best
Practices, Frost & Sullivan, ciara.connolly@frost.com, P: +44(0)207-915-7868,
F: +44(0)207-730-3343, www.frost.com

Ciara Jamie Connolly, Senior Events & Promotions Executive/ EMEA, Best Practices of Frost & Sullivan, +44(0)207-915-7868, Fax, +44(0)207-730-3343, ciara.connolly at frost.com; or Dr. Barbara Gimeno - CEO & Founder, bg at microencapsulation.at, or Dr. Miguel Gimeno - CTO & Founder, mg at microencapsulation.at, both of GAT Microencapsulation AG & GAT Food Essentials GmbH, or Stefan Thueringer - General Manager of GAT Food Essentials GmbH, st at gat-foodessentials.com, +43-2624-53922, fax +43-2624-53922-38, info at gat-foodessentials.com

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