Gracenote Partners With Top Four Music Labels to Receive Pre-Release Song Data

Deals Will Speed Discovery of New Music for Consumers and Drive Commerce for Labels

CANNES, France, January 23 - MidemNet 2010 — Gracenote(R) today announced it has deepened its
relationships with the leading music labels, enabling the company to receive
metadata and album art for many new song releases prior to official release
date.

The arrangements with all four major labels - EMI Music, Sony Music
Entertainment, Universal Music Group, Warner Music Group - as well as
hundreds of top independent labels enable Gracenote to incorporate new music
information and enriched content into its media database before many songs
are released. Obtaining this information prior to release means
Gracenote-powered services can offer consumers up-to-the minute information
and recommendations for new music once it becomes publicly available. It also
provides labels and music service providers with additional ways to drive
sales and capitalize on the momentum from a song debut.

Gracenote's Global Media Database is the largest in the world, with more
than 100 million tracks and eight million CDs from more than 200 countries
and territories. Through these arrangements, Gracenote will receive cover art
and new release data for the creation of audio fingerprints from music
labels. Once this data is received, it is combined with the company's
editorial content, such as genre and era, and linked to enriched content like
lyrics. Finally, all of this information is loaded into Gracenote's database
and is utilized by the company's identification and recommendation products,
MusicID(R) and Discover(TM).

Now any consumer using an iPhone, Sony Ericsson phone with TrackID or
more than 30 AT&T handsets with MusicID 2 can identify new songs the first
time they are played - whether it's in their car listening to the radio, out
at a dance club, or simply hanging out at home. This allows music fans to
instantly search for related artist information, get recommendations and
playlists for related music they might like, or link to a digital store to
instantly purchase the new album or tracks.

"Universal Music is committed to providing music fans with even more
compelling interactive opportunities to discover new music and connect with
their favorite artists," stated David Ring, Executive Vice President of
Business Development & Business Strategy for UMG's eLabs. "And through
Gracenote, we'll be even better positioned to extend these discovery
opportunities across a wide array of available wireless devices."

With today's announcement, Gracenote now has pre-release access to tens
of thousands of unique albums from major labels as well as independent
distributors such as DiscMakers, INgrooves, IODA, IRIS, and The Orchard.
"Gracenote's Content Partner Program empowers and enhances the music
discovery process, allowing music fans to experience and buy music quickly
and easily," said Kevin Arnold, Founder and CEO of IODA. "This translates
directly into increased visibility and sales for our artists."

About Gracenote

A pioneer in the digital media industry, Gracenote combines information,
technology, services and applications to create ingenious entertainment
solutions for the global market. From media management, enrichment and
discovery products to content identification technologies, Gracenote allows
providers of digital media products and the content community to make their
offerings more powerful and intuitive, enabling superior consumer
experiences. The company's solutions integrate the broadest, deepest, and
highest quality global metadata and enriched content with an infrastructure
that services billions of searches a month from thousands of products used by
hundreds of millions consumers. Gracenote's customers include the biggest
names in the consumer electronics, mobile, automotive, software and Internet
industries. The company's partners in the entertainment community include
major music publishers and labels, prominent independents and movie studios.
Gracenote, a wholly owned subsidiary of Sony Corporation of America, is
headquartered in Emeryville, California. www.gracenote.com.

Gracenote is a registered trademarks of Gracenote, Inc. All other names
are trademarks and/or registered trademarks of their respective owners.

    For More Information Contact:
    Veronica Skelton
    Concept Communications for Gracenote
    +1-415-342-3435
    veronica@conceptpr.net

Veronica Skelton of Concept Communications, +1-415-342-3435, veronica at conceptpr.net, for Gracenote