REC Launches Partner Program Throughout Europe

By Rec, PRNE
Sunday, October 10, 2010

SANDVIKA, Norway, October 11, 2010 - REC is officially launching the REC Partner Program for distributors.
Building on the success of the first introduction at the REC Partner Summit,
the Program is now being rolled out throughout Europe.

(Photo: www.newscom.com/cgi-bin/prnh/20101011/413082 )

The REC Partner Program is a structure to support and reward channel
relationships. It provides REC distributors with a portfolio of services,
tools and benefits that will help them grow their business profitably. The
Program also gives clear visibility over REC's distribution strategy, based
on transparent rules.

Partners can qualify for two different levels of membership, based on
both quantitative and qualitative criteria. All partners are required to sign
a supply agreement contract and to complete a business plan outlining mutual
commitments and joint go-to-market initiatives.

Key benefits include a dedicated portal, where partners can gain access
to marketing resources, training material, technical support, displays and
from 2011, REC's online shop, all in local languages. Platinum partners enjoy
a range of exclusive benefits.

"We are excited to announce the REC Partner Program created in the field,
with the insight of our best distribution partners. Our key objective is to
build a mutually beneficial and long term relationship. Our program gives
clear visibility over our distribution strategy. The first edition offers our
partners a portfolio of services and benefits that will truly help them grow
their business profitably", said Asmund Fodstad, Senior Vice President, REC
Solar.

Partner road shows have taken place in Benelux, France, Italy and Spain.
An REC Partner Workshop took place last week in Munich, Germany, to celebrate
the successful launch and rollout of the REC Partner Program. The event
included top and middle management from solar distribution partners in
Eastern Europe and Germany. "REC is a strategic partner for us and we are
confident that the REC Partner Program will help to strengthen this
collaboration", said Kai Lippert, Chief Executive Officer, EWS, a distributor
for Northern Germany.

During 2011, REC will launch the second phase of the Partner Program,
dedicated to project partners.

About REC

REC is a leading vertically integrated player in the solar energy
industry. REC is among the world's largest producers of polysilicon and
wafers for solar applications, and a rapidly growing manufacturer of solar
cells and modules. REC is also engaged in project development activities in
selected PV segments. Founded in Norway, REC is an international solar
company, employing around 4,000 people worldwide. REC had revenues of
approximately EUR 1 billion in 2009. Please visit www.recgroup.com to
learn more about REC.

For further information, please contact:

Asmund Fodstad, Senior Vice President, Sales and Marketing,
REC +47-95-42-30-70

For further information, please contact: Asmund Fodstad, Senior Vice President, Sales and Marketing, REC +47-95-42-30-70

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