Institute Of Practitioners In Advertising (ipa)
LONDON, November 1, 2011 - An advertising campaign that has managed to reduce the number of FARC terrorists by appealing to their sense of humanity was last night (1st November) awarded the Grand Prix at the prestigious IPA Effectiveness Awards, the world's most rigorous competition that rewards campaigns that have proved the commercial power of their ideas and demonstrated their marketing payback.
LONDON, November 1, 2011 - Winning public service campaigns awarded at last night's (1st November) prestigious IPA Effectiveness Awards, have helped to demobilise 331 FARC terrorists, recruit an extra 5,219 collectors for Marie Curie Cancer Care who generated an additional income of 634,583, add 1,021 donors to homeless charity Depaul UK's database, and increase organ donor registrations by 400%.
LONDON and BEIJING, September 23, 2011 - The Institute of Practitioners in Advertising (IPA), the trade association and professional institute for the top 250 advertising and brand communications agencies in the United Kingdom, has today (23rd September) launched a research and development service for Chinese brand owners seeking to go global.
LONDON, September 8, 2011 - Nicola Mendelsohn, President of the Institute of Practitioners in Advertising and Executive Chairman, Karmarama, has called on the advertising industry to work with higher and further education to develop fresh talent in order to embrace change, harness new technologies, and lead globally, at an invitation-only reception for senior agency heads, IPA partners and new recruits, held at Ravensbourne Skillset Media Academy this evening (8th September 2011).