Microsoft Advertising

CANNES, France, June 21, 2011 - Exchange Now Open for Business in the UK and Netherlands Windows Phone 7 In-App Inventory Available Globally Microsoft today announced that the Microsoft Advertising Exchange, a real-time bidded (RTB) marketplace that allows advertisers the ability to bid on high-quality online inventory, is officially "open for business" in the UK and Netherlands with launches planned for Canada, France and Germany in the coming months.

PARIS and REDMOND, Washington - - Companies Pursue More Engaging Digital Content, Increased Marketing Performance and Sharply-Defined Audiences Microsoft and Publicis Groupe today announced a broad agreement to closely cooperate on three core objectives enabled by the emergence of the digital media world.