Top Bloggers Design Exclusive Footwear for farfetch.com and SIX London

LONDON, October 26, 2011 -

-farfetch.com and SIX London partner to collaborate with top bloggers on the SIXby6Bloggers project-

farfetch.com, which gives customers access to the best designer boutiques in one easy to shop website, has partnered with footwear studio SIX London and six influential fashion bloggers to create a unique, limited edition footwear range.

Paul Brine, spokesperson for farfetch.com, comments: “Farfetch.com was extremely excited to partner with SIX London to launch this fantastic and exclusive line of shoes at Paris Fashion Week. Fashion bloggers are usually looking to find the latest thing in designer clothing, but this project gave them the unique opportunity to create the next big thing themselves.”

The six internationally renowned fashion bloggers who took part in the project were; Steve Salter of Style Salvage; Yvan Rodic of Face Hunter; Susie Lau of Style Bubble; Alix Bancourt of The Cherry Blossom Girl; Caroline Blomst of Carolines Mode; and Leandra Medine of The Man Repeller. Each blogger was tasked to design their dream shoe with the help of SIX London and expert shoemakers in Portugal - the result was an exceptional collection that complimented each bloggers’ imitable style.

Brine continues: “These fashion bloggers had a unique insight into the fashion world that has resulted in some breathtaking shoe designs. This fabulous collection will be sold alongside designer boots and shoes from a number of big name brands and make for a once in a lifetime addition to any wardrobe.”

The six-piece collection is limited edition and available exclusively from farfetch.com and SIX London from November.

About farfetch.com:

www.farfetch.com unites the world´s best independent fashion boutiques, so that you can buy from the most interesting designer fashion brands globally in one easy-to-shop website. Our aim is to provide an exciting range of designers and labels, while maintaining the personality of unique, independent boutiques. This new concept means you can shop from boutiques in Paris, London, Como, Copenhagen, California and New York in just a few seconds, all from the comfort of your own home or office.

You can keep up to date with all the latest news from farfetch.com and the rest of the fashion world on our Facebook and Twitter pages.

Contact Details: Paul Brine, Chief Marketing Officer 60-62 Commercial St, London, E16LT, +44(0)207-377-5743
paul.brine at farfetch.com