Woomi Goes Live on Samsung Smart TVs Across the UK

By Miniweb, PRNE
Wednesday, February 2, 2011

European rollout of the Global Connected TV marketplace under way

LONDON, February 3, 2011 - Miniweb, the leading cloud-based video distribution platform for
connected TVs, announced today that woomi (www.woomi.tv
,twitter.com/woomitv), the new connected TV destination, is now live
across the UK on all Samsung smart TVs that feature the Internet@TV portal.

The UK launch marks the beginning of woomi's European rollout. By mid
2011, Miniweb predicts woomi to be on more than half of the world's connected
TVs.

"We encourage publishers and device manufacturers to embrace connected
TV. This is the future of TV and that is why we have created a unique
marketplace for them. We are not streaming video or acquiring rights, but are
acting as an agent or retailer. We enable our content partners to keep their
brand identity and business model, and promote and monetize their content on
as many TVs as possible," explains Jerome de Vitry, CEO, Miniweb.

By registering their content with woomi, publishers get immediate access
to an exponentially expanding base of consumers with woomi-enabled TV
devices. Woomi gives them total control and the ability to personalize the
user experience with their brand and business models. It also offers a
complete monetization solution through either single-click secure end-user
payments or advertising.

Woomi provides an effective solution for TV device manufacturers and
operators looking to expand video content to hundreds of publishers on
connected TVs, set top boxes, Blu-ray players and gaming consoles. The system
is enhanced with user-friendly functions such as search, discovery,
recommendations, personalization and single click payment.

    Media Contacts:
    Jennifer Hicks (for Miniweb Technologies)
    ink Communications
    Jennifer@theinkstudio.com
    Tel: +1-617-959-7794 mobile US
    twitter.com/jennalee

    Hanna Manninen (for Miniweb Technologies)
    ink Communications
    Hanna@theinkstudio.com
    Tel: +358-40-1780-980
    twitter.com/HannaManna

About Miniweb Technologies

Miniweb's leading cloud-based video distribution platform for connected
TVs (www.miniweb.tv) enables a revolutionary broadband entertainment
experience on the TV. With easy navigation and consumption of Internet video,
Miniweb's ground-breaking platform provides a seamless experience across
hundreds of video publishers to empower the viewer with search,
recommendations, micro-payments, community and personalization functions.

Miniweb's consumer brand, woomi (www.woomi.tv), is the first
combined micro-payment and advertising supported content marketplace for
connected TV devices. Woomi enables video publishers to maximize their
revenue opportunities by dramatically extending their audience reach globally
across any kind of connected TV device. Woomi gives TV device manufacturers
and operators a wide array of content from hundreds of video publishers
within a single app, allowing them a broader and richer video proposition and
additional revenue streams.

Miniweb's Connected TV Services Platform has garnered substantial
industry acclaim including TVB Europe Editors' Award Best of IBC 2009, Best
Interactive Service/Application at IPTV World Series Award 2009, Pick Hit
Award for Innovation at IBC 2008 and the Red Herring Europe 100 Winner 2008.

Jennifer Hicks, +1-617-959-7794 mobile US, Jennifer at theinkstudio.com, twitter.com/jennalee or Hanna Manninen, Hanna at theinkstudio.com, +358-40-1780-980, twitter.com/HannaManna both of ink Communications for Miniweb Technologies

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