Jive Launches The New Way Tour

Seminar series showcases the new way to business

PALO ALTO, California, April 11, 2011 - Jive Software (www.jivesoftware.com/) today announced the 2011 New
Way Tour (www.jivesoftware.com/newwaytour), which builds on the
success of the 2010 Get Social Tour. The New Way Tour is an eight-city
seminar series designed to showcase the latest trends and best practices in
Social Business. Business and technology leaders will have the opportunity to
learn how Social Business is changing the way work gets done, and how Jive
customers are using Social Business to transform their organizations. This
year's customer speakers include: BUPA (www.bupa.co.uk/), CSC
(www.csc.com/), Fidelity Investments (https://www.fidelity.com/),
Premier Farnell (www.premierfarnell.com), SAP (www.sap.com),
T-Mobile (www.t-mobile.com/), and Yum! Brands (www.yum.com/).
The tour will be hosted in Washington DC, Chicago, Dallas, Seattle, Boston,
New York, San Francisco, and London.

At Jive's Get Social Tour last year, over 1,000 attendees gathered to
gain the insight needed to develop actionable steps towards a social business
transformation. This year's Social Business seminar series will again consist
of half-day events. These events are custom-designed with two track sessions
to cover the needs of technology and line of business leaders. Both tracks
will address real-world best practices for leveraging Social Business inside
and outside organization to help with:

    - Sales Enablement;
    - Social Collaboration;
    - Corporate Communications;
    - Customer Support Communities; and
    - Social Marketing.

Attendees will leave with unique insights and best practices on how to
use Social Business to:

    - Become a strategic part of their company;
    - Increase brand awareness, advocates, and sales;
    - Make critical improvements to the way they market to and support
      customers;
    - Drive powerful social networks that can align teams with corporate
      strategy;
    - Drive co-innovation from customers, partners, as well as colleagues and
      team members; and
    - Drive connectedness and alignment with corporate strategy across the
      team and company.

"Social Business has fundamentally and permanently transformed the way
millions of people engage, collaborate, and make decisions," said Tony
Zingale, CEO of Jive Software. "Jive's customers are the leaders in deploying
Social Business, and we are pleased to have them join us to share their
experience, knowledge and insights."

Registration is complimentary, but space is limited. More information on
The New Way Tour can be found online at:
www.jivesoftware.com/newwaytour.

About Social Business

Social Business is the new way to engage employees, customers and the
social web. Jive's Social Business Software (SBS) combines the power of
community software
(www.jivesoftware.com/solutions/community-software), collaboration
software (www.jivesoftware.com/solutions/collaboration-software),
social networking software
(www.jivesoftware.com/products/engage-employees), and social media
monitoring (www.jivesoftware.com/solutions/social-media-monitoring)
offerings into an integrated platform. Just as social technologies have
changed our personal lives, Social Business is changing how enterprises
create competitive advantage.

About Jive - The New Way to Business

Jive is the largest and fastest growing independent Social Business
Software company in the world. Jive is backed by Sequoia Capital and Kleiner
Perkins. For more information, visit www.jivesoftware.com.

Karen To, +1-650-319-4383, Karen.to at jivesoftware.com