RBS Invoice Finance Launches New External Website

By Rbs Invoice Finance, PRNE
Monday, May 9, 2011

LONDON, May 10, 2011 - RBS Invoice Finance has launched its new external website. The new site
comes after several months of development and planning, as well as talking to
staff, clients and introducers alike.

The improved site sees the information architecture of the site being
completely overhauled, allowing easier access to the information on the site
for different audiences.

The new site aims to be turnover-based for those who are keen to
understand the types of services RBS Invoice Finance (www.rbsif.co.uk/
) offers; sector-based, for those who are keen to see examples of the
services and clients in sectors such as theirs and product-based, for those
who know what they are looking for.

The site also features new and improved content including richer content,
to help engage visitors and keep them browsing the site, animation to bring
'Approve/Fund/Collect/Protect' to life and video client case studies to help
tell the RBS Invoice Finance story through the voice of the client.

Ross McFarlance, director of UK sales and client relations, commented:
"The digital world is constantly changing, so it's important that we invest
to give our site prominence in search engine results. To ensure this happens,
RBS Invoice Finance has appointed bigmouthmedia as its retained search engine
optimisation agency. They will help RBS Invoice Finance to continually review
and improve its performance in online search engines.

"This is a significant investment in the online channel and one which RBS
Invoice Finance is confident will yield increased online visibility, site
traffic and new business lead flow."

About RBS Invoice Finance:

RBS Invoice Finance is part of the Royal Bank of Scotland Group and is
one of the the largest providers of invoice finance solutions in the UK. Its
network of offices across the UK means that it is able to offer its clients a
personal service that's responsive to local needs. The team consists of
dedicated relationship managers, who match business objectives to effective
products and solutions. They work with clients on a daily basis; they are
ably supported by named assistants who ensure the smooth and efficient
running of financial services.

RBS Invoice Finance offers a number of business finance (
www.rbsif.co.uk/your-business/) services including invoice discounting
(www.rbsif.co.uk/invoice-financing/invoice-discounting) and invoice
factoring (www.rbsif.co.uk/invoice-financing/factoring).

Because RBS Invoice Finance is part of the RBS Group it works closely
with banking colleagues, often co-located on the same premises.

    PR contact:

    Jonathan Gunn
    Marketing - RBS Invoice Finance
    Corporate Banking Division

    The Royal Bank of Scotland Group
    3rd Floor, Bankside 2
    90 - 100 Southwark Street
    London
    SE1 0SW
    +44(0)870-600-0520

www.rbsif.co.uk

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