Popularity of "Extreme Couponing" Increasing in the UK

FLEETWOOD, England, November 28, 2011 -

With cash-strapped families looking for ways of reducing their food shopping bills, the American craze of extreme couponing is gaining popularity in the UK.

In the USA, some families spend hours each week gathering discount vouchers which can help them save up to 90% on their shopping bills, and this has been demonstrated in a reality TV show which shows people going to extreme lengths to save money including rooting through rubbish for discarded vouchers and buying in bulk.

It seems that the craze is starting to spread in the UK, with shoppers becoming savvier about using discount vouchers and coupons to save money on their weekly shop. Many families are now keeping an eye out for deals and vouchers, and although most people are not choosing to use measures as dramatic as those used by their American counterparts, there has still been a noted increase in the use of coupons.  

A YouGov survey commissioned by Coupons.com has found that 16% of those questioned in the UK are using vouchers and coupons more than they did last year, with 57% of people saying that they have printed online coupon codes.

For voucher codes 2011 seems to have been a bumper year, with an 11% increase year on year in the redemption of both retailer-specific and brand coupons according to the YouGov survey. The use of vouchers looks set to continue into 2012 with 81% of those who have not used online vouchers before saying that they would be willing to do so.

Finding vouchers and discount codes can seem tricky and time consuming, so sites such as Net Voucher Codes make it easy for shoppers to find a range of vouchers all in one place. With fashion, furniture, jewellery and electrical retailers all included on the site, as well as travel companies and a variety of restaurants, shoppers can save money and ensure they are always getting the best deal when they visit Net Voucher Codes.

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