SAND Technology Announces Record Concurrent User Scalability

MONTREAL, July 19, 2011 -

SAND Technology Inc. (OTCBB: SNDTF), provider of the world’s
most advanced column store database, today announced that leading
Customer Analytics company dunnhumby had reached over 10,000
concurrent users on applications powered by SAND’s database.

In their main Loyalty Marketing application, which services
retailers such as Tesco, Kroger, Best Buy, Macy’s, and Metro, and
clients including Coca-Cola, P&G, and others, 10,000 concurrent
users can drive high-performance complex product sales
comparisons.

Using SAND’s massively parallel processing (MPP), generation
based concurrency control (GBCC) and workload manager, dozens of
individual SAND databases with multiple terabytes of data, spread
across hundreds of processing cores, allow for truly elastic,
scalable, and private cloud environments.

“At the core of Loyalty Marketing is analytic data,” said SAND
President and COO, Mike Pilcher. “We are moving from one to one
marketing to one to one pricing through targeted offers. With this
move it is essential we focus the right amount of resources on the
right customers. Identifying which customers are most likely to buy
new products, which are most likely to buy more products, and which
have the highest propensity to churn. No technology can provide the
power, scalability, and efficiency to answer those questions.
That’s why the world’s leading retailers rely on SAND.”

About SAND Technology

SAND is the world’s most advanced analytic database, managing
massive amounts of big data, driving unparalleled performance, and
deploying information to tens of thousands of concurrent users
across the enterprise. With industry-leading software solutions for
CRM and Loyalty, and having achieved “Certified for SAP NetWeaver”
status and “Powered by SAP NetWeaver” status, SAND delivers
best-of-bread analytic performance to over 600 customers around the
world. SAND Technology has offices in the United States, Canada,
Western and Central Europe, and Australia and can be reached online
at www.sand.com.

Media and Investor Relations, Mike Pilcher of SAND Technology, mike.pilcher at sand.com