Clinique Launches new Bigger, Brighter Eyes in an Instant Collection

LONDON, July 22, 2010 - Clinique, market leader in fragrance free and 100% allergy tested
makeup, has launched the 'Bigger, Brighter Eyes in an instant' Fall 2010
collection, which is proven to brighten and intensify eyes whatever the
wearer's shade or shape.

Inspired by Clinique's expertise in teaching easy-to-apply makeup, the
new Bigger, Brighter Eyes in an instant Fall 2010 collection offers a wide
selection of eye and lip shades for a recharged look.

The focus of the collection is an exciting new take on Clinique's
best-selling mascara, (
www.clinique.co.uk/products/1606/Makeup/Mascara/index.tmpl) High
Impact Mascara in Brightening Black, which makes eyes look brighter with its
added blue pigment.

A more dramatic version of Clinique's best-selling eye liner
(www.clinique.co.uk/products/1606/Makeup/Mascara/index.tmpl) is also a
new addition to the trend. Quickliner For Eyes Intense is a new formula that
glides on smoothly, while the rich new shades provide a more vivid colour to
intensify the look. This eyeliner is available in four shades: black, plum,
chocolate and coffee.

To complete the look, the latest crop of Vitamin C Lip Smoothie
Antioxidant Lip Colour shades joins the already extensive lipgloss
(www.clinique.co.uk/products/1606/Makeup/Mascara/index.tmpl) line.
Available in six new mouth-watering blends, with ingredients that include
vitamin C, to make lips look and feel healthy and luscious. This lip gloss is
available in Guava Good, Pear-Fection, Running Latte, Strawberry Bliss,
Pome-Greatness and Blackberry Nirvana.

All Clinique products are allergy tested, 100% fragrance free and
ophthalmologist tested.

These makeup (www.clinique.co.uk/cms/product/supercat/makeup.tmpl)
products are safe for sensitive eyes and contact lens wearers.

The new Bigger, Brighter Eyes in an instant collection is
available in-store and online at Clinique.co.uk from 23 July 2010. The
collection includes High Impact Mascara, Quickliner For Eyes Intense, Vitamin
C Lip Smoothie Antioxidant Lip Colour, Colour Surge Eye Shadow Duos, Quick
Eyes Cream Shadow and Instant Lift For Brows.

About Clinique

Introduced in 1968, Clinique was the first ever
dermatologist-created, prestige cosmetic brand. Clinique's mission has always
been to provide the highest quality and most effective line of products to
enhance every skin type and tone. The brand's customised approach and quality
products - all meticulously tested and carefully formulated with the latest
science - have made Clinique one of the leading skin care authorities in the
world. All makeup and skin care products are allergy tested and 100%
fragrance free.

Clinique offers products for men and women of all ages and
ethnicities. Clinique is sold in more than 135 countries and territories,
17,000 sales locations and online.

    For further Clinique media information, please contact:

    Mary Kate Trevaskis
    Clinique Communications Coordinator
    73 Grosvenor Street
    London
    W1K 3BQ
    +44(0)870-034-6951
    www.clinique.co.uk

For further Clinique media information, please contact: Mary Kate Trevaskis, Clinique Communications Coordinator, 73 Grosvenor Street, London, W1K 3BQ, +44(0)870-034-6951