Door2Tour Reveals More Interest in Royal Ascot Than Royal Wedding
By Door2tour, PRNETuesday, February 15, 2011
AYLESFORD, England, February 16, 2011 - Door2Tour.com, the events package consolidator, has revealed that
packages for annual events like Royal Ascot and the Chelsea Flower Show are
outselling the Royal Wedding up to five-fold according to latest figures.
This all comes despite the Royal Wedding being billed as the Wedding of the
Year that has already spawned countless memorabilia, caused a clamour for
lookalike engagement dresses and made waves across the world.
The coach holidays and short breaks consolidator, which is currently
selling 'once-in-a-lifetime' one- and three-day Royal Wedding tours
(www.door2tour.com/royal-wedding-tours.aspx) to join the crowds lining
The Mall on the day of the wedding, say that since the breaks went on sale
last November, sales have not beaten those of annual events like Wimbledon
and the Cheltenham Gold Cup. In fact, despite impressive initial sales and
extensive publicity, it features just 7th on the list of the most popular
events for 2011, behind popular man band Take That's Progress Live concert
(currently in 5th position) and Royal Ascot trips (currently in 6th
position).
The Wedding has made up just 8% of all events sales for this year,
compared to 29% for the Chelsea Flower Show (
www.door2tour.com/chelsea-flower-show.aspx). Only events like the
British Grand Prix, Strictly Come Dancing, the X Factor and the French Prix
de l'Arc de Triomphe have sold fewer to date.
In addition to achieving fewer sales than annual events, the travel
company claims that there are more people travelling both domestically and
abroad in the week leading up to the wedding (commencing 25 April) and over
the wedding weekend than there are booked to travel to the Royal Wedding
itself. Destinations that customers are choosing to head to instead include
Scotland, South Africa, Lake Garda and Germany's Rhine Valley.
Kate Glanfield, web manager of Door2Tour.com said: "When the Royal
Wedding package first went on sale, we saw an initial clamour for those
wishing to book, and it's important to point out that our figures don't
necessarily mean that Royal popularity is waning - it just means that people
aren't necessarily choosing to travel to London to be a part of it. Our
customers are predominantly UK-based, so most people are either likely to be
steering clear of London and opting to watch at home, or will be travelling
to London independently on the day to catch a piece of the action."
"It's interesting to see that even though the Royal Wedding truly is a
once-in-a-lifetime experience, our customers would rather go to the likes of
Royal Ascot."
About Door2Tour:
Door2Tour.com is a consolidation of national and regional tour operators
creating a diverse choice of UK, European and worldwide touring holidays
including New Year breaks and Christmas breaks, coach holidays
(www.door2tour.com/), day trips, mini cruises and holidays by air to
many exciting destinations. All have live availability and offer the customer
the opportunity to book online, 24 hours a day, 7 days a week. Door2Tour.com
features over 35 operators, including Caledonian Travel, National Holidays
(www.door2tour.com/national-coach-holidays.aspx) and Leger Holidays
(coming soon) (www.door2tour.com/leger-coach-holidays.aspx).
PR contact: Rachel Jones 14 New Hythe Lane Larkfield Aylesford Kent ME20 6AB UK +44(0)1732-879138
www.door2tour.com
PR contact: Rachel Jones, 14 New Hythe Lane, Larkfield, Aylesford, Kent, ME20 6AB, UK, +44(0)1732-879138
Tags: Aylesford, Door2tour, England, February 16, United Kingdom