to Take Indian MSMEs to International Shores

Friday, July 1, 2011

NEW DELHI, July 2, 2011 -

- To Participate in ‘Magic’ - North
Largest Fashion Sourcing Event for the Ninth Time

- Focus on Addressing Sourcing
Challenges for Retailers & Apparel Companies through Indian
Suppliers in the Sector

- Build International Business for
Indian MSMEs in Apparel & Clothing Industry through its


Extending the reach of Micro, Small and Medium Enterprises
(MSMEs) in the apparel and fashion industry in India,, India’s largest online B2B marketplace, has decided
to participate in ‘Magic’, for the ninth time. Hailed as North
largest and most comprehensive trade event for apparel
and fashion industry, ‘Magic’ is scheduled to take place from 21st
- 24th August, 2011 at Las Vegas Convention Centre, Las Vegas,
United States of America. The trade event will give an insight into
the latest trends and innovations in apparel industry. Through its
participation, will highlight diverse products and
designs offered by Indian MSMEs engaged in manufacturing of
clothing and fashion accessories to global buying houses,
wholesalers, retailers, buyers, et al.

Commenting on the participation, Mr. Dinesh Agarwal, Founder
and CEO,
, says, “Indian Apparel and Fashion
Industry holds immense potential and is increasingly becoming
competitive in its offerings. I am sure our participation in this
trade event will help small businesses in the sector get
significant business opportunities from global buyers. We are
pleased to be a part of this prestigious trade show for the ninth

Offering one-stop networking platform for the entire apparel,
footwear and accessories supply chain, the trade event is held
twice a year - February and August. The event will play host to
apparel, footwear and accessories manufacturers, fabric mills, trim
and component suppliers, print design studios, and supply chain
service providers from around the world and will help its attendees
discover new manufacturing, fabric and design resources. ‘Magic’
will also host a complimentary seminar series where top industry
experts will share their insights on important issues like trend
forecasting, impact of social media on the retail and fashion
world, gaining strategies in order to improve a business etc.

Gauging the significance of this trade event in enhancing the
growth opportunities for Indian MSMEs of the respective sectors, has participated in ‘Magic’ for eight times prior to
this. This will be its 9th time participation in the much acclaimed
trade show.

About is India’s
largest online B2B marketplace connecting global buyers with
suppliers through business directories, online product catalogs,
buy-sell offers, industry specific marketplaces, printed media and
trade shows participation.

Founded by Mr. Dinesh Agarwal (CEO), the company has a pan-India
presence in over 100 cities. With over 3500 employees located
across 71 offices in the country, href=""> offers an
extensive range of value- added products and services to its 1
million registered members and nearly 5 million global buyers
across various industries and verticals. has won
numerous awards over the years and has been widely covered by
several media for its pioneering role in promoting SME business in
the country. Its existing investors include Intel Capital and
Bennett, Coleman & Co. Ltd.

For more information, please visit: href="">

Media Contacts
Pawandeep Kaur
Manager - Corporate Communication
T: +91-120-3911000
F: +91-120-2424943
E: href="">


will not be displayed