Raymond Weil Announced as Official Watch of Brit Awards 2010

LONDON, January 18 - To mark it's status for the third year running as the Official
Watch of The BRIT Awards 2010 with MasterCard, RAYMOND WEIL, the luxury Swiss
watchmaker, have produced 30 limited edition BRIT Awards timepieces that will
be exclusively available for purchase through www.raymondweiluk.co.uk
from January until March to mark the 30th anniversary of The BRIT Awards,
with all proceeds going to The BRIT Trust.

To view the Multimedia News Release, please click:

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The 1-30, soon to be launched Noemia 5927-STS-00995, have a
flawlessly elegant diamond set mother of pearl dial encased in a delicately
curved 27mm diamond encrusted case, engraved with this year's BRIT Awards
logo and an individual number. The crown features an intriguing midnight blue
dome, which adds to the final harmony of the design.

Noemia, the official watch of The BRIT Awards 2010, pays
tribute to the brand's independence and family dimensions - the name is a
subtle reference to the granddaughter of Mr Raymond Weil, the company
founder. Once again RAYMOND WEIL has succeeded in reflecting the image of
today's musical talent while remaining true to its traditional values.

In addition, for each RAYMOND WEIL Noemia watch sold through
retailers between January and March, a donation of GBP100 will be made to The
BRIT Trust, the official BRIT Awards charity that specialises in encouraging
young people to explore the educational, cultural and therapeutic benefits of
music.

"We are delighted to continue our partnership with the BRIT
Awards, which has now run for three years, and to continue the great legacy
and musical heritage that RAYMOND WEIL created so many years ago. We are
especially delighted to be involved in such an important year for The BRIT
awards with it being the 30th anniversary and have created a beautiful watch
that marks such an important occasion." - says Laurie Milne, Marketing
Director, RAYMOND WEIL UK.

For your chance to win an official BRIT Awards 2010 Noemia,
simply log onto www.raymondweiluk.co.uk and follow the directions.

Following on from another successful year of continued support
to the music industry working with artists including Jade Ewen and Leona
Lewis, RAYMOND WEIL is honoured to once again work with The BRIT Awards in
their rewarding of musical excellence. The brand has become internationally
recognised as the number one watch in the music industry with over thirty
years of involvement across all musical genres.

Notes to Editors:

RAYMOND WEIL history of music includes:

Corporate partner of the Royal Opera House 2010, 2009, 2008, 2007, 2006,
2005, 2004, 2003, 2002, 2001, 2000,1999, 1998,1997

Sponsor of MTV Europe Sony BMG after-show party 2006, 2005, 2004

Sponsor of 47th Grammy EMI after-show party in LA 2005

Sponsor of Nordoff-Robbins silver chef lunch 2009, 2008, 2007, 2006,
2005, 2004, 2003, 2002

Design collaboration with Lemar 2007

Design collaboration with Jay Kay 2006

Design collaboration with Craig David 2005

Involvement at Music Industry Trust Award dinner 2006,2004

Official Watch of The BRIT Awards 2010, 2009, 2008

Advertorials with Il Divo, Sugababes, Natasha Bedingfield, Katherine
Jenkins, Leona Lewis, Lemar, Beth Rowley, Gabriela Cilmi, Bryn Christophers,
George Craig and Jade Ewen

For further information or photography please contact: Marcus Braybrook
at APR Communications, Victoria House, 1a Gertrude Street, London, SW10 0JN.
Tel: +44-(0)20-7351-2227 Email: mbraybrook@aprcommunications.com

Video:
multivu.prnewswire.com/mnr/prne/raymondweil/40769

For further information or photography please contact: Marcus Braybrook at APR Communications, Victoria House, 1a Gertrude Street, London, SW10 0JN. Tel: +44-(0)20-7351-2227 Email: mbraybrook at aprcommunications.com