‘Be A Mind Blower’ Competition Launches, Search for Most Creative Innovators Kicks Off with New Twist on Crowdsourcing

Zyxio Announces ‘Mind Blowing’ Ideas Competition  to Create Breath-Enabled Digital Products

Zyxio, the pioneer in next-generation Human Media Interaction, today announced the launch of its “Be A Mind Blower” online competition that asks people to submit their innovative and creative ideas for product development in a variety of categories, utilizing Zyxio’s new patented breath-enabled technology SensaWaft(TM). The five most ingenious applicants will be selected by the public to sit on the company’s special “Mind Blowing Advisory Board” for a six month period to assist the development of the new products. They will also receive $6,000 and an all-expense paid three day trip to Las Vegas.

Imagine breathing out to flick through icons. Or, think of exhaling and swap gears in your favorite video game, hands busy on the controller. With SensaWaft(TM) technology, this soon could be reality. “Be A Mind Blower” gives anyone 16-years-old and older and legally authorized to work in the United States a chance to be involved in advising Zyxio on the development of its next breath-enabled project. Applicants simply submit an idea online in the following categories: PC/laptops/netbooks, games/multimedia/entertainment, assistive/multimodal/virtual reality, smartphones/in-vehicle/enterprise and digital music/graphic design.

Additionally, anyone is eligible to enter as a judge to rate submissions on a 5-point scale that would extend from “Are you out of your mind?!” (one point) to “Genius, I Say Yes!” (five points). Submissions with the most points at the end of the six week competition will win. “Be A Mind Blower” has extended judging to the public to allow those who may not have their own ideas to participate in the process and believes that the best ideas should be decided by the public at large, not a small group of corporate executives. All judges are automatically entered into a sweepstakes with the chance to win a Samsung Go(TM) netbook or a Motorola Droid(TM) Phone. Two of each product will be given away at the end of the competition.

“We believe that involving users in the development process of our future products is of utmost importance as they will be the ones incorporating our unique touchless technology into their everyday lives,” says Pierre Bonnat co-founder, Zyxio. “The scope of applications for our intuitive technology is limitless, and we are turning to the public, rather than a focus group or test panel, to give us direction by electing the most innovated and useful ideas. Our job then is to tailor the technology to fit their choices.”

After the initial five week submission period ending on November 30, 2009, applicants will be narrowed to the top 25. The finalists will have the ability to promote their ideas utilizing blogs, videos and social networks within the “Be a Mind Blower” Web site. The five winners will then be selected according to their points score.

Through this competition Zyxio is introducing an incomparable proprietary technology called SensaWaft(TM), an intuitive solution that senses and analyzes when one intentionally breathes to interact. It was developed based on human interactional behavior, and utilizes the untapped potential of the kinetic energy of breath to control digital screens.

“Be a Mind Blower” competition runs from November 5th, 2009 at 12.00 pm PST to December 13th, 2009 at 11.59 p.m. PST. To submit an application or serve as a judge please register here: Sign up

Follow the “Be A Mind Blower” (BAMB) campaign at these social media sites:

Twitter: twitter.com/beamindblower

Facebook: www.facebook.com/pages/beamindblower/258648340720

YouTube: www.youtube.com/user/zyxiovideoz

About Zyxio

Zyxio is a Human Media Interaction company that creates organic, intuitive interaction technology. Zyxio has developed in stealth mode a breakthrough technology called SensaWaft(TM), patented worldwide (patents issued and pending). The SensaWaft(TM) intelligent sensor (MEMS) turns gentle puffs into input signals sent to platforms like PC, game console and smartphone. More info at www.zyxio.com