Redknee Transforms Tier 1 North American Operator With Enhanced Location Services

By Redknee Solutions Inc., PRNE
Wednesday, November 24, 2010

Redknee ELS 7.0 Brings Greater Scalability to Tier 1 Markets

TORONTO, November 25, 2010 - Redknee (TSX:RKN), a leading provider of business-critical billing and
charging software and solutions for communications service providers, is
pleased to announce the availability of the latest update to its Enhanced
Location Services (ELS) platform, Redknee's integrated commercial and
emergency location based services platform. The expansion will see Tier 1
operators in North America benefit from greater scalability in order to
support its regulatory requirements for emergency services and to deliver
value-added-services (VAS) for its commercial location based services (LBS).

Lucas Skoczkowski, Redknee's CEO, commented:

"The arrival of exciting devices and data services has meant that the
time has come for location based services to really thrive. Redknee's
monetization solutions are delivering the scalability and innovation to
enable operators to capitalize on this opportunity. At Redknee, we continue
to invest in real-time monetization solutions to support the growth of
innovative services and content for wireless and non-wireless subscribers
around the world."

Redknee ELS 7.0 release provides a single scalable location gateway to
support both consumer and emergency location services. With a robust
subscriber privacy, policy and personalization framework built-in, the
operator can now capitalize on the entire wireless value chain by exposing
location to third party applications or directly offering location-based
services, all interfacing with industry standards based network elements.
According to recent research by Gartner, the growth of location based
services is expected to exceed 800 million subscribers worldwide by 2013,
resulting in LBS revenues of more than CDN$13 billion in the same timeframe.
In the North American and European markets, location continues to play a key
role in enabling mobile advertising, mapping, search, games and M2M
applications and therefore driving higher data ARPU.

The ELS 7.0 platform has been designed to scale horizontally to meet the
demands of a growing subscriber base for Tier-1 operators whilst reducing the
total cost of ownership. The resulting platform allows the operators to
significantly reduce their capital and operating expenses associated with the
deployment of their location based services.

For more information about Redknee and their solutions, please go to

About Redknee:

Redknee is a leading global provider of innovative communication software
products, solutions and services. Redknee's award-winning solutions enable
operators to monetize the value of each subscriber transaction while
personalizing the subscriber experience to meet mainstream, niche and
individual market segment requirements. Redknee's revenue generating
solutions provide advanced converged billing, rating, charging and policy for
voice, messaging and new generation data services to over 90 network
operators in over 50 countries. Established in 1999, Redknee Solutions Inc.
(TSX: RKN) is the parent of the wholly-owned operating subsidiary Redknee
Inc. and its various subsidiaries. References to Redknee refer to the
combined operations of those entities. For more information, visit

    For further information:

    Redknee Solutions:                 Redknee Solutions:
    Humera Malik, Director of Global   David Charron, Chief Financial Officer
    Marketing                          +1-905-625-2943
    +1-905-625-2102           Investor Relations:

For further information: Redknee Solutions: Humera Malik, Director of Global Marketing, +1-905-625-2102, humera.malik at; Redknee Solutions: David Charron, Chief Financial Officer, +1-905-625-2943; Investor Relations: Investor_relations at

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