British Airways Launches Luxury Sale

CRAWLEY, England, June 1, 2011 -

British Airways is cutting its fares by up to 29 per cent in business
class and up to 60 per cent in its First Class cabin in its Luxury Sale for
bookings made between May 26 and June 21, 2011. Over 80 destinations are
included in the sale based on various travel dates from June 9 to December
31, 2011.

Customers can enjoy savings of up to 29 per cent on business class
flights to Grenada and up to 24 per cent on business class flights to
Kingston in Jamaica. Great value holiday packages are also available
including holidays to Jamaica (
www.britishairways.com/travel/holidays-in-jamaica/public/en_gb) at the
4.5* Hilton Rose Hall Resort & Spa in Montego Bay - which has just received
the coveted 2011 five diamond AAA award.

Further afield, customers can save up to 25 per cent on business class
flights to Buenos Aires and up to 20 per cent in business class flights to
Hong Kong. The sale also includes luxury holidays in Dubai (
www.britishairways.com/travel/luxury-holidays-dubai/public/en_gb)
where world-class properties host restaurants, spas and shopping malls.
British Airways offers grand resorts on the beach including The Ritz-Carlton
or choose a hotel set in the desert like the Al Maha Desert Resort and Spa.
All British Airways' hotels in Dubai offer excellent facilities, great
service and comfortable rooms - perfect for luxury holidays.

Now is a good time to visit the USA where customers can take advantage of
the rise in the pound against the dollar and there is also up to 29 per cent
off business class fares. Holiday packages are included across North America
from beach holidays in Miami to a city break in Boston. (
www.britishairways.com/travel/city-breaks-boston/public/en_gb) Boston
is the perfect base to explore the surrounding areas with a New England
fly-drive or alternatively stay in the city and visit the historic sites
along the freedom trail or the Museum of Fine Arts.

Customers can enjoy the exclusivity and privacy of British Airways' First
class cabin, re-launched after a GBP100 million investment and being rolled
out across the fleet throughout 2011. Customers can take advantage of savings
of up to 60 per cent on First class flights to Houston, 54 per cent on First
class flights to LA and 52 per cent on First class flights to Las Vegas.

Customers looking for luxury holidays (
www.britishairways.com/travel/luxury-holidays/public/en_gb) will find
a wide range of 5 star and luxury hotels to suit every taste in British
Airways' Prestige Collection. Luxury, quality and attention to detail are
exactly the 5 star qualities that can be found from British Airways' luxury
holidays.

About British Airways:

British Airways offers a wide range of holiday experiences around the
world to complement its flight network - with city breaks, beach holidays,
hotels from value two star hotels through to luxury five star resorts, Avis
car hire and as well as a wide range of experiences in-resort from city tours
through to transfers. Customers can save time and money with ba.com when
booking ATOL protected holiday packages utilising flight+hotel or flight+car
(ATOL number is 5985). Passengers are offered added peace of mind to their
holiday plans and the security of travelling with British Airways. British
Airways plc constantly seeks to exceed customers' expectations, both in terms
of the value for money and quality of the service provided.

For further British Airways / British Airways Holidays Ltd media
information please contact:

    Charlotte Lawrence
    Astral Towers
    Betts Way
    London Road
    Crawley
    RH10 9XA
    +44(0)1293-722513

    www.ba.com

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