Coffee Consumption Continues to Grow Amongst Brits - Rogers Estate Coffees Offers 12 Bags for the Price of 8 on Wholesale Coffee Purchases to Help Retailers Meet the Demand

The UK Coffee Market is Growing and is Forecast to be Worth GBP976 Million by 2015 (Mintel 2010).

BRACKNELL, England, April 15, 2010 - Recent news reports state that over 20 Million Brits pop out to a coffee
shop for their daily coffee fix each week, with cappuccino or an espresso
being popular choices (The Sun, 2010). 2010 statistics from consumer
Intelligence Company Mintel indicate that the coffee market has grown in
value by 17% since 2005 with consumers preferring to purchase premium coffee
brands over the cheaper jars of instant coffee.

The trend for ethical coffee is also becoming stronger as more consumers
are now aware of the social and environmental impacts of the coffee they
purchase.

This is good news for coffee retailers, who can maximise on this trend by
purchasing the right kind of wholesale coffee (
www.rogersestatecoffees.co.uk/shop/Buy-Premium-Coffee-Online/Wholesale-Coffee/)
for their educated and discriminating customers. Today's coffee
consumer demands premium, ethical, high quality coffee. Price is no longer a
key determining issue in choice.

Rogers Estate Coffees, the UK supplier of gourmet coffee (
www.rogersestatecoffees.co.uk/) sells the kind of coffee UK consumers
are demanding. To help meet this demand, Rogers Estate Coffees is offering
customers 12 bags for the price of 8 on wholesale coffee (
www.rogersestatecoffees.co.uk/shop/Buy-Premium-Coffee-Online/Wholesale-Coffee/).

Coffee lovers can buy a 12 pack of Columbian Supremo, French Roast, or
Gourmet Blend and only pay for 8 - saving a massive GBP47 pounds.

Retailers can feel good about switching to the Rogers Estate Coffees'
Fairly Traded coffees because every purchase supports its groundbreaking
"Coffee Community Aid" program which ensures that a share of the profits from
sales go directly to the coffee growing communities to improve the quality of
life for workers and their families and protect nature.

"Our '12 for 8' wholesale promotion is tailored for a wide range of
business owners and managers - such as hoteliers, restaurateurs, office
managers or caterers - who need wholesale gourmet coffee at a great price,"
adds Rogers Estate Coffees Vice President Jim Rogers.

"By switching to our Fairly Traded coffee, businesses, their customers
and employees can feel good knowing the coffee they are drinking is helping
the people who produce it and protecting nature in the coffee growing
communities throughout the world."

To take advantage of the 12 for 8 wholesale offer visit:
www.rogersestatecoffees.co.uk/cremapress/2010/04/wholesale-coffee/

(Due to the length of some of the URLS, it may be necessary to copy and
paste the hyperlinks into your Internet browser's URL address field. Remove
the space if one exists.)

About Rogers Estate Coffees

Rogers Estate Coffees is a UK subsidiary of the U.S Rogers Family Coffee
Co., one of the largest family owned coffee roasters in the US. The Rogers
Family Company supplies its "Responsibly Grown, Fairly Traded" gourmet coffee
to discriminating customers worldwide. The company prides itself on its
Community Aid projects and the premium quality of its coffees. Visit
www.rogersestatecoffees.co.uk to find out more.

Press Information

For further information on Rogers Estate Coffees, its products and
services please contact:

    Aimee Carmichael
    Email: aimee@rogersestatecoffees.co.uk
    Tel: +44-(0)1202-237135

Aimee Carmichael: Email: aimee at rogersestatecoffees.co.uk, Tel: +44-(0)1202-237135