FT B2B Managing Director to Join Barcelona Summit Speakers

LONDON, June 3, 2010 - Caspar de Bono, the Managing Director of B2B, Financial Times, is the
latest top speaker to be announced for the 2nd European Summit on Measurement
organised by AMEC and the Institute for Public Relations to be held in
Barcelona from 16-18 June.

He is joining a panel of speakers on Wednesday 16th June who will talk
about "News online - an uneasy birth", a workshop examining the impact and
developments of content licensing.

Mr. de Bono is responsible for the business to business (B2B) activities
of the Financial Times Ltd which includes the FT's syndication and corporate
content sales. He leads the initiative to create direct relationships with
the corporate users of FT journalism. This required a switch from a wholesale
model, where third parties could sell subscriptions to FT journalism, to one
where the FT forms a direct relationship with the corporate user and
permissions access rights via multiple platforms. He became a board member of
the Financial Times Ltd in January 2007. For more details on this workshop
session and all the programme speakers visit the Summit website
(www.ameceuropeansummit.org/).

Jeremy Thompson, Chairman of AMEC's Licensing Committee and Managing
Director of Durrants, said: "We are delighted Caspar has agreed to talk at
the Summit. The workshop on content licensing is of real business importance
to communications professionals."

Other speakers in Barcelona include: Fernando Rodés Vilà, Chief Executive
Officer of Havas, one of the world's leading global advertising and
communications services groups; Juan Manuel Cendoya, Global Marketing and
Communications Director for Banco Santander; Prabhakar Raghavan, head of
Yahoo Labs; Roger Ormisher, Director, Global Communications, Nissan Motor
Company; Antoney G. Wilkinson, Staff Director Global Communications, FedEx
Corporation; Andre Manning, Vice President and Global Head of External
Communications, Royal Philips Electronics; Mohini Ghai Kramer, Head of
Marketing Unit, the International Committee of the Red Cross.

AMEC (www.amecorg.com/amec/index.asp), the International
Association for Measurement and Evaluation of Communication is presenting the
Summit with the Institute for Public Relations (
www.instituteforpr.org/). EarlyBird registration discounts are now
available through the website, together with a special rate negotiated at the
Meliá Barcelona, Barcelona. Accommodation can be booked through the Summit
website.

    For further information contact:

    Barry Leggetter, Executive Director
    +44-1268-412414
    Barryleggetter@amecorg.com

For further information contact: Barry Leggetter, Executive Director, +44-1268-412414, Barryleggetter at amecorg.com