SENTIDO Hotels & Resorts Announces Quality Award Winner

OBERUSEL, Germany, April 1, 2011 - SENTIDO Hotels & Resorts has awarded the Quality Award to its Perissia
Hotel on the Turkish Riviera.

SENTIDO, the international hotel brand, implemented a Quality Assurance
Programme on entering the market in 2009. It assesses different factors so as
to obtain extensive results on levels of satisfaction.

Firstly, compliance with the SENTIDO standard is regularly examined so
that guest in every hotel of the brand experience the same good service.
Added to this are regular checks by external quality officers and unannounced
visits from anonymous hotel testes. Direct guest surveys and the assessment
of criticism on assessment platforms are just as important. The results of
the assessment databases of travel operators of Thomas Cook AG are similarly
incorporated into the assessment.

The Quality Assurance Programme establishes a foundation to inspect
hotels of the brand SENTIDO Hotels & Resorts with respect to its guidelines
and conditions. The prime objective is to exceed the expectations of the
guests, to improve the standards and service and to forge ahead with new and
innovation products and service.

SENTIDO has now given its best hotels its Quality Award with the best
assess hotel being SENTIDO Perissa Hotel in Side (
www.sentidohotels.com/hotels/overview/turkey/turkey-side/perissia/).
The hotel is located in the Turkish holiday region of Side, directly beside a
long sandy beach and three kilometres from the historical centre of Sides.

Ahmet Turgan, Perissa Hotel director, said: "The SENTIDO Perissia
provides high quality customer service through its excellent and reliable
quality and discriminating service. The high qualification and motivation of
the employees makes them the perfect hosts."

The second place award was taken by the Egyptian hotel SENTIDO Crystal
Bay Resort, which is 20 kilometres outside Hurghada. The SENTIDO Apollo Blue
on Rhodos achieved third place.

The SENTIDO Quality Award will be awarded once a year in the future.

About SENTIDO Hotels & Resorts (www.sentidohotels.com/):

SENTIDO Hotels & Resorts is an international hotel brand founded in 2009,
uniting 31 hotels and resorts including hotels in Greece (
www.sentidohotels.com/hotels/overview/greece/), hotels on Rhodes
(www.sentidohotels.com/hotels/overview/greece/rhodes/), hotels in
Spain and hotels in Egypt, Kenya, Tunisia, Turkey and Cyprus, as well as two
cruise ships on the Nile.

The hotels are all in the Four-Star-Plus segment, and operated under the
terms of franchise contracts. The concept is primarily aimed at discerning
singles, couples and small families, who, besides quality and service, also
value a health-conscious cuisine and wellness facilities along with a
wide-ranging sports and entertainment programme. The "SENTIDO Entertainment
Con­cept," introduced in 2010, was developed by international experts and
comprises three modules: "Body & Mind", "Family & Kids" and "Culture &
Entertainment."

    Press Contact:
    Nina Kreke
    SENTIDO Hotels & Resorts
    Thomas Cook Platz 1
    61440 Oberursel
    +49(0)6171-65-1700
    www.sentidohotels.de

Press Contact: Nina Kreke, SENTIDO Hotels & Resorts, Thomas Cook Platz 1, 61440 Oberursel, +49(0)6171-65-1700