Summer’s Hottest Men’s Underwear by aussieBum
By Aussiebum, PRNETuesday, June 14, 2011
SYDNEY, June 15, 2011 -
Flame [def] (noun) a hot glowing body that is generated by
something on fire; the visible part of fire that emits both light
and heat.
Lifestyle international brand aussieBum launches its new hipster
underwear Flame.
The range has been designed for the man who wants to feel the
heat of sexiness. This new exciting range features an
engineered embossed waistband that will turn heads of both
traditioners and trend-setters.
The campaign embodies the power and dangerousness of nature’s
most exciting element, the fire. ”Flame ignites some serious
heat and once the fire is out, it’s impossible to stay away,” says
Sean Ashby, aussieBum founder and designer.
Proudly made in Australia from a blend of yarns of Cotton and
Elastine, the comfy Flame range can be purchased at the world’s
leader department stores and online at
with Free Shipping Worldwide.
Hot, powerful and sexy, Flame was made for the man who dares
play with fire.
Available Now
Price: From AUD$24.95
About aussieBum
2006/09 Winner of the Australian Exporter of the Year Awards in
Manufacturing by the Australian Trade Commission (Austrade),
aussieBum is reputed for its undisputed manufacturing techniques
and cutting edge design innovation. 2011 marks aussieBum’s 10th
anniversary. Now more than ever, if you doubt yourself…wear
something else!
For all media images and video please visit
For broadcast quality video and high resolution images, please
click on the following Multimedia News Release:
medianet.multimediarelease.com.au/bundles/d1567c67-0d9f-468e-bf42-95a8e0010548
For further information, editorial and product samples please contact:
Mariana Aguiar
Email: mariana@aussiebum.com
Phone: +61-2-9560-2099
.
Tags: Aussiebum, australia, June 15, Sydney
