Taleo Taps Industry Veteran Heidi Melin to Lead MarketingBy Taleo Corporation, PRNE
Sunday, May 15, 2011
New CMO Brings Extensive Leadership Experience and Proven Record of Success
DUBLIN, California, May 16, 2011 - Taleo Corporation (NASDAQ: TLEO), the leading provider of on-demand
talent management solutions, today announced that Heidi Melin, a recognized
technology industry marketing veteran with more than 20 years of corporate
and agency experience, has been named Taleo's new Executive Vice President
and Chief Marketing Officer. Melin brings extensive leadership experience and
a proven track record of developing and executing successful, award-winning
programs that deliver bottom-line results.
"Maintaining our reputation as the talent management leader requires
focus on building and extending our brand in a cohesive fashion across our
organization and continuing to bring value to our customers," said Michael
Gregoire, Chairman and Chief Executive Officer at Taleo. "Heidi's rich
experience and expertise in technology marketing will enhance Taleo's ability
to drive growth in key areas and solidifies our global leadership across all
areas of talent management. We are thrilled to add Heidi to the company's
Prior to joining Taleo, Melin served as CMO at Polycom where she
contributed significantly to Polycom revenue growth and recognition as a
player in unified communications. Prior to Polycom, Melin was the CMO for
Hyperion Solutions, where she developed the brand strategy that led to the
implementation of a revitalized Hyperion brand, and a corporate
re-positioning initiative which contributed to its recognition as a leader in
two Gartner Magic Quadrants and IDC's 2006 Marketing Performance Matrix.
Before Hyperion, Melin ran marketing services at PeopleSoft for close to
a decade. From advertising initiatives and demand generation programs, to web
marketing and the annual user conference, Melin improved brand awareness,
increased lead conversion rates and streamlined expenses.
"I am excited to be joining the market leader in talent management.
Taleo's proven success positions the company in an industry with significant
market potential," said Melin. "In today's environment, companies are
increasing their emphasis on talent management as a growth driver, which
substantiates Taleo's sharp focus on developing and retaining key talent"
Taleo's (NASDAQ: TLEO) cloud-based talent management platform unites
products and an ecosystem to drive business performance through talent
intelligence. Over 5,000 customers use Taleo for talent acquisition,
performance, learning and compensation management, including 47 of the
Fortune 100. Further, Taleo's Talent Grid cloud community harnesses the
expertise of Taleo customers, more than 200 million candidates, and 140
partners and industry experts.
This release contains forward-looking statements, including statements
regarding Taleo's future performance. Any forward-looking statements
contained in this press release are based upon Taleo's historical performance
and its current plans, estimates and expectations and are not a
representation that such plans, estimates, or expectations will be achieved.
These forward-looking statements represent Taleo's expectations as of the
date of this press release. Subsequent events may cause these expectations to
change, and Taleo disclaims any obligation to update the forward-looking
statements in the future. Further information on potential factors that could
affect actual results is included in Part II, Item 1A of Taleo's Quarterly
Report on Form 10-Q, as filed with the SEC on May 9, 2011, and in other
reports filed by Taleo with the SEC.
Mary Jo Rose, +1-925-452-3252, mrose at taleo.com
Tags: california, Dublin, May 16, Taleo Corporation