3 Selects Acision’s Advanced Messaging Services for its Networks in the UK and Ireland

READING, England - 3 Customers to Experience Richer Communication Services With Voicemail and Unified Messaging

Acision, the world’s leading messaging company, today announces that, in addition to the recent contract wins with 3 in Australia and Austria, it has also been awarded a contract for messaging services for 3’s networks in the UK and Ireland. Acision’s solution will be deployed to deliver voicemail services.

Acision’s IP based architecture will provide 3 with a base that can be used to deploy additional voicemail services such as voice to text, celebrity caller greetings, visual voicemail and enhanced voice message notification features, which can further enrich the overall customer communication experience. The service will also enable 3 to reduce the voicemail hardware footprint in its data centers across these countries by as much as 80%, providing long term savings, high performance and scalability.

Rory Buckley, Chief Executive of Acision, added: “Acision advanced messaging solution is an open platform that enables operators to integrate new and improved voice services, without comprising service quality.”

Acision

Acision is the world’s leading messaging company, providing communication solutions for over 300 network operators and service providers globally. www.acision.com/

About 3 UK

3 is a communications company focused on bringing the benefits of the internet to mobile communications. We offer attractive pricing and give our customers the widest choice of ways to stay connected at home or abroad. To do this we’re building the UK’s best high-speed mobile broadband network. 3 UK is a member of the HWL group of 3G companies, which include 3G operations in Australia, Austria, Denmark, Hong Kong, Ireland, Israel, Italy, Macau and Sweden.

Three facts about 3: - 3 launched the UK’s first 3G network offering national coverage for calls and texts, and has over 90% population coverage for 3G services. As we consolidate our radio access network with T-Mobile we expect to reach almost complete UK population coverage for 3G by the end of 2010. - 3 has over 4.4 million active customers in the UK and over 20 million worldwide. - 3 was the first to enable free voice over internet calling with Skype and the first to launch a dedicated Skype mobile phone, the 3 Skypephone.

For more information about 3 UK, please visit www.three.co.uk.

Source: Acision

For more information about 3 UK, please visit https://www.three.co.uk or call the 3 Media Office on +44(0)845-6038333. Contacts: Radha K Floerke, Acision, Tel: +65-6505-1021, Email: radha.floerke at acision.com; Annette Leach, Hotwire PR, Tel: +44(0)207-608-2500, Email: acision at hotwirepr.com; Idran Junadi / Allanjit Singh, Lewis PR, Tel: +65-6534-7250, Email: acisionapac at lewispr.com