Announcing StayHIP(TM) - The First Bookable Mobile Application for Boutique Hotels

New, easy-to-book application from TRAVELCLICK(R) and Mobiata targets trend-savvy travelers in search of a unique hotel experience

CHICAGO, May 13, 2010 - TRAVELCLICK(R), the leader in hotel ecommerce, announced today that it
has teamed with Mobiata, the developer of today's best-selling mobile travel
applications, to launch a new free mobile application called StayHIP(TM). The
partnership combines the best in mobile app design from Mobiata with hotel
search expertise and award-winning booking technology from TRAVELCLICK to
create an app designed exclusively for a niche community of travelers. The
first bookable app for boutique hotels, StayHIP caters to travelers who want
to search for and book a more stylish or chic hotel stay experience. It
features hundreds of hotels across more than 170 cities in 45 countries
worldwide and is available for free download to Apple's iPhone and iPod
Touch, as well as Google's Android.

With a sleek, engaging, ultra-friendly interface, StayHIP offers mobile
guests multiple ways to search for the coolest, chicest, most unique hotels
in the world, including search by city name, price, or keyword (for example,
"contemporary, luxurious, urban"). And for exceptional convenience, the
"Hotels Near Me" feature on StayHIP instantly finds the nearest boutique
hotels using guests' GPS location.

Each hotel listing features property details, including a description,
photo gallery with images viewable at full screen with one touch, as well as
streaming video. StayHIP users can also choose to view rates, room types, and
availability-all accessed in real-time directly in the application. When a
guest decides to book a stay, the booking is completed 100 percent within the
application. Email confirmations are sent based on the user's personal
contact information. Guests have the option to quickly share their booking
information with friends on Facebook and Twitter. For future reservations,
user information is stored on the user's device for a faster, more efficient
booking process.

"StayHIP is the future of mobile travel applications," said Robert Post,
Chairman and Chief Executive Officer at TRAVELCLICK. "We expect the emergence
of more and more targeted mobile apps like StayHIP-enabling consumers to find
and book the perfect stay, and at the same time, hotels can stand out from
the crowd while engaging directly with their target guests in a highly
personal way. All with a secure, time-saving booking experience from the
consumers' preferred device."

"All of us at Mobiata are thrilled to add StayHIP to our suite of
elegantly designed, native mobile apps for travelers," said Ben Kazez,
president and founder of Mobiata. "Our users will appreciate the artful
combination of TRAVELCLICK's expertise in hotel booking with Mobiata's
know-how in mobile commerce transactions and user experience-creating the
best possible application for boutique hotel seekers."

StayHIP works with iHotelier(R), the Central Reservation System platform
from TRAVELCLICK, providing a complete reservations solution for boutique
hotels targeting guests in the mobile space. Hotels stand out among hundreds
of options while developing a direct relationship with targeted guests-all
without using a third-party travel application.

To access the app, go to www.mobiata.com/stayhip or download it
directly from Apple's App Store or Google's Android marketplace. Consumers
can also stay connected with the StayHIP hotel community of hotels and
travelers on Twitter (www.twitter.com/StayHIP_hotels) or Facebook
(www.facebook.com/StayHIPhotels).

StayHIP is part of TRAVELCLICK's holistic mobile solution, which also
includes mobile websites, mobile booking engines, and mobile advertising-all
designed to help hotels reach the rapidly expanding mobile market. Today,
nearly two-fifths of smart phone owners are researching leisure travel on
their mobile devices, according to web analytics company Compete, Inc., while
more than one-fourth have used their phone to book a hotel room. Mobile
booking revenue for hotels is expected to surge to US$76 million in 2010.

About TRAVELCLICK Inc.

TRAVELCLICK (www.travelclick.net), the leader in hotel ecommerce
solutions, provides a continuous flow of high-value online bookings to hotels
worldwide. A uniquely comprehensive one-stop solution, TRAVELCLICK offers
business intelligence, distribution, and digital marketing solutions
delivered with personal attention and local market expertise. With revenue
optimization experts in every global market, we help our clients make better
business decisions, generate greater demand from the right mix of channels,
convert more shoppers to high-value guests, and increase revenue and
profitability. Serving the hospitality industry since 1999, TRAVELCLICK has
more than 15,000 customers in 140 countries with offices in Baltimore,
Barcelona, Chicago, Dubai, Houston, Melbourne, Shanghai, and Tokyo. Follow us
on www.twitter.com/TRAVELCLICK_INC and
www.facebook.com/TRAVELCLICK.

About Mobiata

Headquartered in Ann Arbor, Michigan, Mobiata creates best-selling mobile
travel applications specifically designed for Smartphone devices. Mobiata's
FlightTrack app has topped the iPhone Travel bestseller list since its launch
in November 2008. Mobiata has also created FlightTrack Pro, HotelPal, and
TripDeck, three popular applications available to consumers. Mobiata
applications have been featured by the New York Times, Wall Street Journal,
Boston Globe, Forbes, Washington Post, TechCrunch, USA Today, Macworld, PC
Magazine, and in Apple TV and print advertisements. Mobiata also offers
mobile travel design and development services, enabling third parties to
drive their projects to success. For more information, visit
www.mobiata.com.

(c) 2010 TRAVELCLICK. All rights reserved. TRAVELCLICK is a registered
trademark of TRAVELCLICK, Inc.

Contacts:

    Ashley Daly - GolinHarris, TRAVELCLICK
    +1-(312)-729-4254
    adaly@golinharris.com

    Jennifer Fugel, Mobiata
    +1-(845)-657-4202
    jennifer@mobiata.com

Ashley Daly of GolinHarris, +1-312-729-4254, adaly at golinharris.com, for TRAVELCLICK; or Jennifer Fugel of Mobiata, +1-845-657-4202, jennifer at mobiata.com