British Airways Celebrates 75 Years of Flights to Hong Kong

CRAWLEY, England, March 30, 2011 - British Airways unveiled their new First class seat to the Hong Kong
market at an event to celebrate the 75th anniversary of the airline flying
London to Hong Kong.

At the same event the company launched a competition for residents
offering a grand prize of a First Class holiday to London (
www.britishairways.com/travel/holidays-in-london/public/en_gb), during
the Royal Wedding Weekend this April.

The lucky winner and their chosen companion will enjoy flights to London
(www.britishairways.com/travel/holidays-in-london/public/en_gb) and
back in First class on British Airways on Wednesday 27 April 2011, just in
time to experience all the excitement of the Royal Wedding on Friday 29 April
2011.

"We are delighted to announce this competition to celebrate 75 years of
flying between London and Hong Kong. The winner will be lucky enough to
experience British Airways' First class, enjoy springtime in the city staying
in one of top hotels in London (
www.britishairways.com/travel/hotels-in-london/public/en_gb), and
possibly catch a glimpse of the Royal Bride - it will undoubtedly be one of
Britain's most exciting weekends this year," said Kevin McQuillan, British
Airways Regional General Manager, East Asia.

The dream trip includes staying in a Grand Junior Suite for 3 nights in
Europe's first "Grand Hotel". The Langham, London opened in 1865. Located in
the heart of the West End, The Langham has one of London's most enviable
addresses commanding a position at the top of the elegant boulevard of Regent
Street. The guests will also be able to enjoy Tea Royale in the Palm Court, a
celebratory afternoon tea to commemorate the Royal Wedding of HRH Prince
William to Kate Middleton.

After enjoying a long weekend of dining, shopping and culture, taking in
the sights of one of the best cities in the world, the winners will enjoy
their flights to Hong Kong (
www.britishairways.com/travel/flights-to-hong-kong/public/en_gb) in
First class luxury on Sunday 1 May 2011.

Jamie Cassidy, British Airways Area General Manager, Asia and the
Pacific, said: "This milestone anniversary recognises the importance of this
route for British Airways. We have worked together with Hong Kong, growing
businesses and building relationships since 1936, and we are proud to be
connected to such an incredibly energetic city."

The competition launched on Friday 18 March 2011, and is open for three
weeks until Friday 8 April 2011, when it will close at 11:59 p.m.

Jamie Cassidy also unveiled the new First class seat at the event to
celebrate the 75th anniversary. He commented: "The new First class cabin will
create an exclusive experience based on classic design and understated
luxury. It echoes our commitment and confidence in global premium travel."
The airline has just invested GBP100 million in its new First class cabin.

British Airways is pleased to continue the tradition of flying between
Hong Kong and London in its 75th anniversary year, and remains committed to
providing superior service to leisure, business and luxury customers
travelling between Europe and Asia.

About British Airways:

British Airways offers a wide range of holiday experiences around the
world to complement its flight network, which offers travel to a number of
worldwide destinations including holidays to Thailand (
www.britishairways.com/travel/holidays-in-thailand/public/en_gb). BA
also offers city breaks, beach holidays, hotels from value two star hotels
through to luxury five star resorts, Avis car hire and as well as a wide
range of experiences in-resort from city tours through to transfers.
Customers can save time and money with ba.com when booking ATOL protected
holiday packages utilising flight+hotel or flight+car (ATOL number is 5985).
Passengers are offered added peace of mind to their holiday plans and the
security of travelling with British Airways. British Airways plc constantly
seeks to exceed customers' expectations, both in terms of the value for money
and quality of the service provided.

For further British Airways / British Airways Holidays Ltd media
information please contact:

    Katja Cooper
    Astral Towers
    Betts Way
    London Road
    Crawley
    RH10 9XA
    +44(0)1293-722513
    www.ba.com

Katja Cooper, Astral Towers, Betts Way, London Road, Crawley, RH10 9XA, +44(0)1293-722513