British Airways Makes Christmas Shopping Easier

CRAWLEY, England, November 19, 2010 - British Airways is enhancing its route network to give customers even
more choice to do their Christmas shopping in Europe with the launch of the
new Scandinavia route at the end of this month.

British Airways is launching its flights to Gothenburg, Sweden's second
largest city by introducing twice daily flights to Gothenburg (
www.britishairways.com/travel/flights-to-gothenburg/public/en_gb) from
Heathrow Terminal 5 at the start of the winter schedule 2010.

Richard Tams, British Airways' head of UK and international sales, said:
"We are really excited about flying to this fabulous city on the south west
coast of Sweden. It boasts Michelin star restaurants, culture and the best
views of the famous Northern lights. The schedule is perfect for UK
originating day round trips, and for connections onto the worldwide network."

British Airways offers a selection of hand picked 2 to 5-star hotels in
Gothenburg, (
www.britishairways.com/travel/hotels-in-gothenburg/public/en_gb)
ideally suited to the urban tourist seeking sophistication. The 4-star First
Hotel G is one choice for a stay in Gothenburg, located just above the
central station in the heart of the city. Another choice is the 3* Apple
hotel, offering easy to use public transport links and close to the famous
Boulevard Avenue with plenty of bars, restaurants and shops.

Many feel that this time of the year is a great time to travel to the
city and visit Scandinavia's biggest amusement park, Liseburg Amusement Park,
which houses more than 60 stalls, filling the air with Christmas joy. The
market takes place between November 12 and December 30, 2010. British Airways
also offers a wide range of destinations perfect for Christmas and New Year
breaks. (
www.britishairways.com/travel/christmas-new-year-breaks/public/en_gb)
Customers can choose between packages to old favourites like Christmas city
breaks to Berlin, Salzburg and Vienna. Other top Christmas markets
(www.britishairways.com/travel/christmas-markets/public/en_gb) in
Europe include Prague, Innsbruck and Budapest. Most markets start middle of
November and last until the end of December.

Ski holidays (
www.britishairways.com/travel/ski-holidays/public/en_gb) are also
available with British Airways serving over 30 of the globe's best winter
sport destinations to suit all ranges of availabilities and seriousness.
Innsbruck and BA's new flight to Chambery from London City being top of the
list for the coming winter, with ski holidays to Canada following closely
behind.

About British Airways:

British Airways plc offers a wide range of worldwide destinations -
including holidays, European Christmas city breaks, hotels, flights, car
rental and experiences. Customers can save time and money with ba.com when
booking ATOL protected holiday packages, ATOL number is 5985. Passengers are
offered added peace of mind to their holiday plans and the security of
travelling with British Airways. British Airways plc constantly seeks to
exceed customers' expectations, both in terms of the value for money and
quality of the service provided.

For further British Airways / British Airways Holidays Ltd media
information please contact:

    Katja Cooper
    Astral Towers
    Betts Way
    London Road
    Crawley
    RH10 9XA
    +44(0)1293-722513
    www.ba.com

For further British Airways / British Airways Holidays Ltd media information please contact: Katja Cooper, Astral Towers, Betts Way, London Road, Crawley, RH10 9XA, +44(0)1293-722513