Radisson Blu Hotel, Dubai Deira Creek Acquires Green Globe Status

By Radisson Blu Hotels Resorts, PRNE
Tuesday, November 23, 2010

BRUSSELS, November 24, 2010 - Radisson Blu's property in Dubai, the Dubai Deira Creek Hotel has been
awarded Green Globe Certification.

The luxury hotel in Dubai (
www.radissonblu.com/hotel-dubaideiracreek/rooms), which originally
opened in 1975, was officially recognized for its environmentally friendly
practices after consulting Dubai-based sustainability experts Farnek Avireal
which paved the way and brought the Dubai hotels (
www.radissonblu.com/hotel-dubaideiracreek), existing green policies
through Responsible Business to meet the exacting certification standards.

Chief Engineer Arthur Rodrigues said: "The Green Globe Certification
Audit is based on a number of environmental factors, in all we had 250 points
to address. Some of the inefficient old and high-power consuming
air-conditioning equipment was replaced, coupled with the energy saving
wheel, which cools hot air drawn from outside, before passing it through the
hotel chillers. It is always more challenging for an older property to attain
such rigorous standards, but considering that, it is so much more rewarding
to be recognised for our achievements."

The Green Globe brand and programme, has primarily been used in the
travel and tourism industry but is now being expanded to include a growing
number of environmentally responsible businesses in a variety of market
sectors. The GGC stamp of approval is an ideal symbol for the world's
increasing awareness of environmental responsibility and response to global
climate change.

"We had already completed a number of sustainability initiatives, such as
energy and resource saving, the use of biodegradable chemicals and recycling
initiatives, but achieving Green Globe status will now have a positive effect
on every aspect of the hotel operation," added Rodrigues.

About Radisson Blu Hotels & Resorts

Radisson Blu Hotels & Resorts (formerly Radisson SAS Hotels & Resorts),
part of The Rezidor Hotel Group, provides guests with a contemporary, upscale
hospitality experience. Radisson Blu has received numerous awards for Best
Hotel Chain and is renowned for its 'Yes I Can' spirit of service and the
'100% Guest Satisfaction Guarantee'. September 2005 saw the rollout of a free
broadband service across the portfolio - the first international hotel chain
to offer this service. Radisson Blu currently includes almost 250 hotels
either in operation or under development and with more than 58,000 rooms in
Europe, the Middle East, including hotels in Dubai (
www.radissonblu.com/hotel-dubaideiracreek/location), and Africa.

    PR contact:
    Christiane Reiter
    Director Corporate Communication
    Avenue Du Bourget 44
    B-1130 Brüssel


PR contact: Christiane Reiter, Director Corporate Communication, Avenue Du Bourget 44, B-1130 Brüssel, Belgium, +32-2-702-9222

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