King.com Strengthens Management Team with Industry Veteran

LOS ANGELES and LONDON, June 15, 2011 -

- Leading Digital and Social Media Veteran To Help Drive New
Cross-Platform Games Initiative

Leading cross-platform social games company, King.com
(apps.facebook.com/king_com/), today announced that it is adding
digital and social media industry veteran Mark Charkin to its executive
management team.

Charkin becomes King.com’s executive vice president of global business
development and ad sales based in King’s London headquarters reporting to
CEO, Riccardo Zacconi. Following King.com’s recent successes and milestones
within its new cross-platform social games initiatives, Charkin will work
with the executive team to continue driving the company’s growth on Facebook,
mobile and tablet platforms.

Charkin brings over 15 years of experience working with leading social
and online media companies. He joins King.com after serving as an executive
consultant to multinationals and start-ups, including Endemol, BrightRoll,
Moviepilot and Habit Industries. Previously, Charkin was global vice
president of sales at Bebo, where he devised and implemented the company’s
pioneering commercial models for advertising and engagement marketing, and
drove the company’s expansion into Asia, Europe and the US. He was also part
of the management team that led Bebo’s record-breaking acquisition of $850
million to AOL Time Warner. Other leadership positions Charkin has held
include the Head of EMEA regional sales for MSN; head of sales at Lycos, UK;
and global sales executive at Business News America, based in Chile.

“We are excited to have Mark on our executive team and look forward to
tapping into his rich digital and social media experience to firmly place
King.com as a clear leader in the cross-platform social games space,” said
Riccardo Zacconi, CEO, King.com.

About King.com:

With over 27 million unique visitors and more than 600 million games
played per month globally, King.com is a leading developer of cross-platform
casual games. King.com offers more than 200 exclusive games in 14 languages
across the globe through its premier destination, King.com
(www.king.com), on Facebook (apps.facebook.com/king_com/) and on
mobile devices (www.king.com/games/sponsored-games/miner-speed-iphone/).
King.com is the exclusive provider of online games for leading global
portals, websites and media companies. King.com has offices in London,
Hamburg, Stockholm, Milan and Los Angeles. For more information, please visit
www.king.com.

    Media Contact:
    Paul Brady
    Consort Partners
    king@consortpartners.com
    Tel: +1-646-491-2777

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