Leading Teleconferencing Provider Selects Autonomy for Next-Generation Web Content Management

By Autonomy Corporation Plc, PRNE
Tuesday, August 9, 2011

CAMBRIDGE, England and SAN FRANCISCO, August 10, 2011 -

Powwownow to Boost Speed-to-Web and Customer Loyalty with Autonomy TeamSite

Autonomy Corporation plc (LSE: AU. or AU.L), a global leader in infrastructure software for the enterprise, today announced that leading teleconferencing services provider, Powwownow, has selected Autonomy’s flagship product TeamSite to power the management of content on its customer-facing website, www.powwownow.co.uk. TeamSite, powered by Autonomy’s IDOL (Intelligent Data Operating Layer), is the only Web Content Management (WCM) platform on the market that enables marketing experts to create, optimize and analyze web content through a single interface, without IT expertise. TeamSite’s unique ability to enhance the customer experience by empowering marketers with comprehensive and intuitive content management capabilities made Autonomy the logical choice for Powwownow.

Powwownow is Europe’s fastest growing provider of conference calling facilities, dedicated to offering its customers 24/7 instant access to easy-to-use conference call services. Operating in 15 countries worldwide including the USA, Canada, South Africa and throughout Central Europe, Powwownow delivers a persuasive and intuitive, yet cost-efficient web experience. To support its projected growth, Powwownow chose to leverage Autonomy’s meaning-based WCM solution, allowing marketers to easily manage its website and freeing up critical IT resources to provide timely and reliable technical assistance to its customers, thereby improving customer satisfaction and loyalty.

Powered by IDOL, Autonomy TeamSite leverages pattern-based technology to provide marketers with an easy-to-use and intuitive interface that allows them to create, update, reuse and collaborate on web content, without reliance on IT or any prior knowledge of web development. Enabling Powwownow marketers to easily deliver dynamic, consistent and up-to-date web content has significantly increased speed-to-market and also enables a structured, auditable process for executing web initiatives.

Furthermore, with IDOL’s advanced pattern-matching and concept extraction capabilities, TeamSite allows Powwownow to optimize the visitor experience by automating content targeting on its website. By removing the need for manual processes and ensuring a personalized and compelling online experience for its customers, TeamSite will enable Powwownow to increase its conversions and sales revenues. In addition to the breadth of solutions that Autonomy provides through its WCM platform, Powwownow plans to adopt more of Autonomy’s meaning-based solutions for intelligent customer interaction management.

“Since its establishment, Powwownow has experienced very rapid expansion, and we expect Autonomy to play a key role in our long-term growth strategy going forward,” said Conor Maguire, Information Technology Director at Powwownow. “Autonomy’s technology was the only one that could address the main goals of our WCM initiative: drive customer conversion rates, empower our marketing team and reduce involvement of IT. As a 24/7 service, we could not afford any downtime, and Autonomy’s implementation was a success in this regard.”

“For a rapidly-growing company like Powwownow, the ability to boost employee productivity and customer loyalty through a single product is of great strategic significance,” said James Murray, VP Autonomy Promote Solutions EMEA. “Autonomy was chosen by Powwownow following a thorough selection process because we were the only vendor to provide a comprehensive WCM solution that not only meets all mission-critical requirements, but also drastically boosts core business functions.”

Please visit www.autonomy.com/wcm to find out more.

About Autonomy

Autonomy Corporation plc (LSE: AU. or AU.L), a global leader in infrastructure software for the enterprise, spearheads the Meaning Based Computing movement. IDC recently recognized Autonomy as having the largest market share and fastest growth in the worldwide search and discovery market. Autonomy’s technology allows computers to harness the full richness of human information, forming a conceptual and contextual understanding of any piece of electronic data, including unstructured information, such as text, email, web pages, voice, or video. Autonomy’s software powers the full spectrum of mission-critical enterprise applications including pan-enterprise search, customer interaction solutions, information governance, end-to-end eDiscovery, records management, archiving, business process management, web content management, web optimization, rich media management and video and audio analysis.

Autonomy’s customer base is comprised of more than 25,000 global companies, law firms and federal agencies including: AOL, BAE Systems, BBC, Bloomberg, Boeing, Citigroup, Coca Cola, Daimler AG, Deutsche Bank, DLA Piper, Ericsson, FedEx, Ford, GlaxoSmithKline, Lloyds TSB, NASA, NestlĂ©, the New York Stock Exchange, Reuters, Shell, Tesco, T-Mobile, the U.S. Department of Energy, the U.S. Department of Homeland Security and the U.S. Securities and Exchange Commission. More than 400 companies OEM Autonomy technology, including Symantec, Citrix, HP, Novell, Oracle, Sybase and TIBCO. The company has offices worldwide. Please visit www.autonomy.com to find out more.

Autonomy and the Autonomy logo are registered trademarks or trademarks of Autonomy Corporation plc. All other trademarks are the property of their respective owners.

    Autonomy Editorial Contacts:

        Maria Chotreva                       David Vindel
        Autonomy (UK)                        The Red Consultancy (UK)
        +44-207-104-5745                     +44-207-025-6529
        maria.chotreva@autonomy.com          david.vindel@redconsultancy.com

        Edward Bridges                       Louise Kehoe
        Financial Dynamics (UK)              Ogilvy PR (US)
        +44-207-831-3113                     +1-415-677-2739
        edward.bridges@fd.com                louise.kehoe@ogilvypr.com


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