MonierLifetile Selects Oracle CRM On Demand To Boost Sales

MonierLifetile, the leading U.S. manufacturer of superior energy efficient concrete tile roof systems, has selected Oracle CRM On Demand to increase new business opportunities, productivity and sales conversions throughout its sales and marketing organizations.

With Oracle CRM On Demand MonierLifetile expects to enhance customer management with an improved database, while providing more accountability, increased forecasting and improved understanding of how to better serve customers.

After evaluating both Salesforce.com and Landslide, MonierLifetile chose industry-leading Oracle CRM On Demand for the combination of ease-of-use coupled with the fact it is a robust tool that offers a wealth of information. They also utilize the reporting analytic ability and the service and support that Oracle offers. Additionally, Oracle continually makes upgrades and improvements, which will be seamlessly integrated into the MonierLifetile platform.

By deploying Oracle CRM On Demand as its first sales CRM system in the company’s history, MonierLifetile plans to build a more responsive sales force that offers faster turnaround and a higher level of service, while simultaneously finding more leads.

MonierLifetile expects its sales and marketing departments will not only provide an improved experience to current customers, but also lay the groundwork for more sales opportunities with the industry-leading reporting and analytics capabilities and ease-of-use provided by Oracle CRM On Demand.

MonierLifetile also selected Oracle CRM On Demand because of Oracle’s commitment to consistently and proactively provide important upgrades and improvements that can be seamlessly integrated into the MonierLifetile sales platform.

As the initial deployment of Oracle CRM On Demand continues, MonierLifetile forecasts further implementation of expanded CRM capabilities throughout 2010.

“Prior to Oracle CRM On Demand, we were too busy looking in the rear view mirror on our sales activities and needed a forward-looking tool to maximize sales and coaching opportunities,” said Christian Doelle, Vice President Sales & Marketing, MonierLifetile. “After evaluating other organization’s solutions, we found Oracle as the most proven with the real-time reporting and detailed reviews of sales opportunities that helped us to address our blind spots. Additionally, we have found throughout our implementation phase that Oracle’s commitment to customer attention and service is incomparable.”

“We look forward to working with MonierLifetile throughout their deployment as they begin to reap the rewards from their first CRM system provided by Oracle CRM On Demand,” said Anthony Lye, Senior Vice President of Oracle CRM. “Oracle CRM On Demand is the proven way for organizations to gain the flexibility, unprecedented innovations and cost-savings necessary to improve business results. We are confident that MonierLifetile will meet all of their technology and business goals and more by choosing Oracle.”