On the Beach: Turkey Comes Out on Top in World Travel Awards

MANCHESTER, England, September 12, 2011 -

- Turkey’s series of wins at the World Travel Awards confirms its position as one of Europe’s premier holiday destinations -

On the Beach, the UK’s leading online travel agency, say that Turkey’s succession of wins at the 2011 World Travel Awards proves Turkey’s credentials as one of Europe’s best tourist destinations.

Turkey picked up 15 awards overall, with one of the biggest wins of the night going to Oludeniz, which was named Europe’s Leading Beach Destination. Another big win was for the Turkish Culture and Tourism Office which took Europe’s Leading Tourist Board. On the Beach say these wins prove that Turkey is not just a great beach destination, but also one dedicated to providing a fantastic holiday experience for all its visitors.

Alistair Daly, Marketing Director of On the Beach, comments: “These honours are well-deserved by Turkey. Turkey’s Culture and Tourism Office, provides an essential service to visitors to this amazing country and does a sterling job of promoting Turkey’s unique culture, while Turkey’s clean, safe and beautiful beaches are some of the best in the whole of Europe.”

On top of these wins, Turkey walked away with a further 13 awards on the night: more than any other country. Many of Turkey’s other awards went to the country’s luxury hotels, such as the Adam & Eve Hotels chain, for outstanding excellence in their field, while Istanbul was given the award for Europe’s Leading City Break Destination and Izmir won Europe’s Leading Cruise Destination.

Daly continues: “Turkey is a fabulous country and holidays to Bodrum, Dalaman and Antalya are among On the Beach’s customer favourites. This recognition from the World Travel Awards confirms Turkey’s position as one of the best holiday destinations in the world and as a country that is going to be on the forefront of creating dream holiday experiences for travellers for many years to come.”

About On the Beach:

Founded in 1995, On the Beach is one of the UK’s leading online travel agencies carrying over 500,000 passengers every year (ABTA K0813). On the Beach provides value for money flights and hotels in the world’s most popular beach holiday destinations. On the Beach provides consumers with a huge selection of travel products, from 50 million available seats, more than 30,000 hotels around the world, insurance and in-resort transfer partners. Customers can book online at www.onthebeach.co.uk or by calling the UK call centre on 0870 606 07 08.

As the expert provider of DIY beach holidays to the UK market, On the Beach is so confident of its industry leading position, it offers a market leading price match guarantee for its customers. On the Beach will refund the difference if a lower price is found for the same product on any UK website*.

*Offer applies to exact product match

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Contact Information: Jamie Wortley, On The Beach Limited, Spectrum House, Towers Business Park, Wilmslow Road, Didsbury, M20 2SE, jamie.wortley at onthebeach.co.uk, +44-1256-412-314