RichRank Brings the Traditional 'Rich List' to Web 2.0

VAXJO, Sweden, June 30, 2010 - To be No.1 on a ranking list is a dream shared by many;
Getting to the top is usually accompanied by an extraordinary effort. Not on
www.richrank.com: just a few clicks and anyone can be ranked No.1.
Provided one has the wherewithal.

Good news for anyone who wants to be on top of a ranking list
as fast and easy as possible. The solution is called RichRank and is the
world's first ranking list where anyone can be a No.1, simply by showing the
ability to be paying the highest amount. "Anyone can create a personal entry
- businesses that want to advertise and get traffic for their websites,
private people who want to present themselves or even those who simply like
to draw attention from others and display their financial wealth to the
world", says Matthias.

In short, the concept works like this: every participant pays
an amount, free of choice and thereby sets the value of one's entry. The one
with the highest placed value is ranked in first position; the one with
the second highest value is ranked in second position and so on.

Competition for the rich

RichRank.com is not only appealing to those people who want to
take part in an extraordinary competition for wealthy people, but also draws
the attention of those who simply like to follow unusual ideas and who might
ask themselves "How much did someone pay to be No.1?", "Who is it?" or "Is it
still possible to earn some bucks with such a business idea?" The fact that
any amount can be paid at any time makes it even more interesting to visit
the website.

Whatever amount any participant has paid to be shown on
RichRank, at least 20 percent of the total revenue will be donated to charity
organisations like The Red Cross.

Matthias got the inspiration for this quirky business idea one
day when he was checking the Forbes Rich List and wondering how it would feel
to be ranked close to Bill Gates. When realizing that the way up there
would presumably be almost impossible and that probably many others feel the
same, he decided to simply make his own rich list - open to anyone. Now, the
launch of the website will be promoted not only in the USA but also in Europe
and later on in countries like Russia, China and Dubai.

richrank.com

richrank.com/contact

Matthias Kamann - +46-768-127-551 - press at richrank.com