Senior Europeans Encouraged to Explore Continent by Train
By Interrail, PRNESunday, December 13, 2009
InterRail Introduces New 60+ Pass to Begin in January 2010
UTRECHT, The Netherlands, December 14 - After being the number one European train pass for youth travellers for
decades, InterRail launches a special pass for 60+ travellers in January
2010, allowing senior travellers to explore the continent by train.
To view the Multimedia News Release, please click:
multivu.prnewswire.com/mnr/interrail/41622/
More and more Europeans hop on the train for international travel each
year, increasing the number of passengers travelling on a InterRail Pass.
Germany, France and Italy continue to be the most popular countries, both for
travellers under and above 26 years old. The British are the most devoted
train enthusiasts for two years running, online sales state. In fact, more
than 50% of all InterRail passes sold between January and September 2009,
originated from online booking agents (the French were second and accounted
for a further 10%).
There is growing optimism for the Eurail Group with regards to the
continued success story known as InterRail; especially considering that
during the heat of recession the sales declined by -3.5% only. In light of
these positive findings, the current product range has been redesigned to
attract more customers from all walks of life (seniors, adults, & backpacking
students). Consequently, the Eurail Group announces the introduction of two
new passes to begin circulation in January, 2010:
- InterRail Global Pass valid for 15 consecutive days* (2nd class youth from EUR279) - InterRail Global Pass offering a special tariff for 60+ travellers* (2nd class from EUR224)
Having 15 consecutive days will give InterRailers the freedom to pick and
choose their next destination; as opposed to the amount of days available on
the pass, announces the Eurail Group. In the past, it was only the name that
was associated with youth travellers and the Eurail Group believes that 60+
passengers will prove to be the ideal candidates for InterRail (based on data
received from participating railways). Thousands of adults have already
discovered the joys of InterRail and InterRailing seniors are currently
present in the Scandinavian market. In addition, their travel behaviour is
almost parallel to their juniors:
Top Most popular IR countries for Most popular IR countries for under 26 26 & older 2008 2007 2008 2007 1 Germany Germany Germany Germany 2 France France France France 3 Italy Italy Italy Italy 4 Austria Austria Switzerland Switzerland 5 Switzerland Switzerland Austria Austria 6 Sweden Spain Sweden Sweden 7 Netherlands Belgium Denmark Denmark 8 Denmark Sweden Belgium Belgium 9 Spain Netherlands Spain Netherlands 10 Belgium Czech Rep Norway Spain
(2009 results will be available in March, 2010).
"With the online sales of InterRail One Country Passes steadily
increasing and the introduction of two new innovative products", explains Ana
Dias e Seixas, Eurail Group's Marketing Director, "this shows that
InterRailing is not only the best choice for today, but also the most
sustainable travel solution for Europeans tomorrow."
For More Information:
Eurail Group corporate website and press room:
www.eurailgroup.com
Eurail photo library: eurail.informationstore.net/
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* This offer does not apply to the One Country Pass range
Press Contacts: Ana Dias e Seixas & Ellie Kingswell, email: pressinfo at eurail.nl
Tags: InterRail, Netherlands, The Netherlands, Utrecht