Tampere Trade Fairs Ltd. is Offering a New Service to its Client Companies

The Project "Subcontracting on the Road" Supports the Globalisation of Companies

TAMPERE, Finland, September 21, 2010 - The project "Subcontracting on the Road" is a new service for the client
companies of Tampere Trade Fairs Ltd. The idea is to help companies to
globalise and reinforce their existing contacts by bringing clients abroad
and foreign clients to Finland. Finnish companies FennoSteel Oy, Movetec Oy,
Virtain Muovityö Oy, Tredea Oy, and Tampere Trade Fairs Ltd will exhibit on
the Russian Industrialist trade fair from 28th September to 1st October 2010
in Saint Petersburg.

Our aim is to generate more foreign trade fair guests for the
Subcontracting fair in Tampere. By having new visitors, we will help all the
exhibitors of the Subcontracting fair to build new international contact
networks. In future, in addition to Russia, it will also be possible to
explore the European markets depending on the goals of the exhibitors of the
Subcontracting fair, says Ville Keskinen, the Sales Manager of Tampere Trade
Fairs Ltd.

The collaboration partner of the project "Subcontracting on the Road" of
Tampere Trade Fairs Ltd is Exigo, which offers internationalisation services
to small and medium-sized Finnish enterprises. According to the Managing
Director of Exigo, Nina Eriksson, it is profitable for small countries, such
as Finland, to participate in international events with collective stands.

It is great that Tampere Trade Fairs Ltd is the first in Finland to
offer such services to its clients. Collective participation is also an
effective way for Tampere Trade Fairs Ltd. to market its services and support
internationalisation. According to the feedback I have received, the client
companies of Tampere Trade Fairs Ltd. are extremely interested in
participation with collective stands as such a service organised by
professionals is simple for the companies and also saves time and money.
Small and medium-sized companies can also gain remarkably better exposure
through collective participation. In my opinion, the concept should be
developed even further, says the Managing Director of Exigo, Nina Eriksson.

A collective stand of Finnish companies in the trade fair of Saint
Petersburg will grant additional exposure.

The role of the Project Manager of Tampere Business Region, Markku
Teittinen, and the Project Manager of Tredea Oy, Jouni Myllymäki, in the
Saint Petersburg trade fair is to find foreign collaboration partners for
Tampere companies.

We will try to search for potential contacts for Tampere companies
and map the interest among Russian companies, for example, in gaining
subcontracting collaboration partners from the Tampere area. The advantage of
the project "Subcontracting on the Road" is the fact that in this case the
contact area between companies participating with a collective stand and
eventual client companies is wider. When a client arrives to the stand
attracted by a certain company, the client could also become interested in
the supply of the other firms, says the project manager of Tampere Business
Region, Markku Teittinen.

The Managing Director of Virtain Muovityö Oy, Olavi Mäkinen, will
primarily go to the Saint Petersburg trade fair to explore the Russian market
scene.

Surely the expectations are high but at the moment the principle is
to look at the possibility of gaining business contacts from Russia. I see
Russia as an extremely large market area that could certainly have some
demand for our products. At present, our company does not export large
volumes, but I see international trade as a major opportunity for growth,
says the Managing Director of Virtain Muovityö Oy, Olavi Mäkinen.

The Saint Petersburg trade fair will offer a great opportunity to map the
international market.

This is the first time that Movetec Oy will participate in a trade fair
in Russia with its own stand, so to say. According to the vision of Markku
Suominen, a collective stand is also a particularly good opportunity to
reflect on the company's own further participation in trade fairs, in
addition to market mapping.

- Movetec Oy has already been exporting to Russia for some years. We have
been conducting sales directly with Russian machine builders, end users, and
retailers. We believe that a trade fair will increase contacts both in Saint
Petersburg and in the neighbouring area. We will be acutely monitoring the
results of this trade fair. Internationality is important for us in the area
of technical wholesale and in this case we are extremely interested in
investing in the Russian market, says the Managing Director of Movetec Oy,
Markku Suominen.

According to the chief buyer and Sales Manager of Fennosteel Oy, Juha
Leppänen, participation in the Saint Petersburg trade fair will be a fine
opportunity to observe the international market.

Our intention is to look into the possibility of for exporting our
steel tubes on the foreign market. Currently the largest part of our exhaust
production goes into export, as the domestic market is not sufficient. We
have been doing product development work and have invested in tubular steel
production, which means a larger product selection. At present, there is
capacity for even larger production; therefore, it is opportune to map new
international potentials, says the chief buyer and Sales Manager of
Fennosteel Oy, Juha Leppänen.

The Tampere Subcontracting Trade Fair will run in September 2011 for the
21st time.

The international Industrial Subcontracting Trade Fair is annually held
in the Tampere Exhibition and Sports Centre. The subcontracting fair is the
largest in the Nordic Countries considering the number of visitors and the
second largest in Europe. It will take place from 13th to 15th September 2011
for the 21st time. The trade fair will include comprehensive exhibitions from
the central areas of subcontracting: metal, electronics, plastics, and rubber
industries as well as industry's ICT solutions. For many exhibitors, the
international Subcontracting Trade Fair is the most important event of the
year as well as the best place for international networking.

Additional information: Tampere Trade Fairs Ltd,
www.tampereenmessut.fi, tel. +358-207-701-200
Ville Keskinen, Sales Manager, tel. +358-207-701-208, +358-50-593-6587,
ville.keskinen@tampereenmessut.fi Tanja Järvensivu, Communications Manager,
tel. +358-207-701-205, +358-50-536-8133, tanja.jarvensivu@tampereenmessut.fi
Kati Halttunen, Communications Assistant, tel. +358-207-701-242,
+358-400-914-877, kati.halttunen@tampereenmessut.fi

Additional information: Tampere Trade Fairs Ltd,
www.tampereenmessut.fi, tel. +358-207-701-200, Ville Keskinen, Sales Manager, tel. +358-207-701-208, +358-50-593-6587, ville.keskinen at tampereenmessut.fi Tanja Järvensivu, Communications Manager, tel. +358-207-701-205, +358-50-536-8133, tanja.jarvensivu at tampereenmessut.fi
Kati Halttunen, Communications Assistant, tel. +358-207-701-242, +358-400-914-877, kati.halttunen at tampereenmessut.fi