Tourico Holidays(R) Continues Global Expansion, Forms Companies in 20 Countries

Company Sustains Strong Growth Trend, Expands to Capitalize on Global Opportunities

ALTAMONTE SPRINGS, Florida, September 29, 2010 - Tourico Holidays(R) announced today that it is significantly expanding
its global presence, forming subsidiary companies in 20 countries and
renaming its Hong Kong operation to match the branding of its other
international offices.

    (Logo: photos.prnewswire.com/prnh/20100927/AQ72172LOGO)
    (Logo: www.newscom.com/cgi-bin/prnh/20100927/AQ72172LOGO)

Companies have already been formed in 16 of the 20 countries. "The
remainder of the offices will be operational by the end of 2010," said Bob
Fischer, CFO of Travel Holdings, Inc.

The global expansion coincides with a period of strong growth for Tourico
Holidays. The company reports that as of July 2010, it has experienced the
following year-over-year gains compared to July 2009:

    -- A 30 percent increase in gross profits;
    -- A 30 percent increase in gross revenue;
    -- A 29 percent increase in bookings; and
    -- A 25 percent increase in room nights booked.

Tourico Holidays has also hired 109 people around the world since October
2009.

"With headquarters in Orlando and employees in 33 locations worldwide, we
have always considered ourselves a global company and have served clients and
partnered with hotels around the world for years," said Uri Argov, President
and CEO of Travel Holdings, Inc. "These new companies will allow us to grow
rapidly enough to meet the demand from our customers and provide them an even
higher level of service. It will also help us broaden our relationships with
travel providers and hoteliers in many corners of the globe."

Learn more at WTM 2010 in London, England Tourico Holidays has moved to
the Global Village booth: GV465

About Tourico Holidays

Tourico Holidays (www.TouricoHolidays.com) is a subsidiary of
Travel Holdings, Inc., a worldwide travel distribution company. Tourico
Holidays is a global wholesale travel provider with over 150 international
distribution websites and more than 23,000 merchant hotel agreements,
operating in 23 languages in over 100 countries. As a supplier to over 4,300
tour operators and travel agents, Tourico Holidays operates and maintains
global websites and online interfaces that serve a large diversity of travel
sellers.

About Travel Holdings(R)

Travel Holdings, Inc.(R) (www.travelholdings.com), one of the most
distinctive and expansive travel distribution companies in the world, was
created in early 2004 through the merger of Tourico Holidays(R),
LastMinuteTravel.com(R) and Travel Global Systems (TGS). Travel Holdings(R)
uses proprietary technology to supply travel inventory at competitive
pricing, integrating with all segments of the online travel industry
including retail, wholesale, group, travel agents, corporate and affiliates.
The company is a truly global organization with headquarters in Orlando and
additional local offices across the United States, South America, Europe and
Asia.

    Media Contacts:
    Sean Hixson                    Lauren Volcheff
    Group Manager                  Vice President of Marketing
    Weber Shandwick                Travel Holdings, Inc.
    +1-314-552-6760                +1-407-667-8700 ext. 7355
    shixson@webershandwick.com     Lauren@TravelHoldings.com

Sean Hixson, Group Manager of Weber Shandwick, +1-314-552-6760, shixson at webershandwick.com, for Tourico Holidays; or Lauren Volcheff, Vice President of Marketing of Travel Holdings, Inc., +1-407-667-8700, ext. 7355, Lauren at TravelHoldings.com