Tourico Holidays(R) Launching Vacation Home Rentals

Company Will Offer 10,000+ Properties in U.S. and Central America and 40,000+ in Europe

ALTAMONTE SPRINGS, Florida, October 21, 2010 - Tourico Holidays(R) announced today that it is introducing a new vacation
home rental program unlike any other in the travel industry. Offering a wide
range of properties that includes more than 10,000 vacation properties in the
U.S. and Central America and more than 40,000 in Europe, this new service
will feature real-time inventory and automatic confirmation of reservations,
so the process will be similar to that of booking a hotel room. The program
will launch in early December 2010 with European product added throughout the
first quarter of 2011.

The vacation homes vary in style and include stand-alone houses, villas,
apartment units and condominiums. Importantly, each of the properties is
booked through professional management companies, so travelers will not have
to concern themselves with the many uncertainties that often come with
booking rental homes through individual property owners.

"For years, our global customer base has asked us for vacation rental
lodging as part of our comprehensive travel offerings and we're excited to
now present instant, confirmed vacation rental reservations," said Amir
Kalmar, Executive Vice President of Sales and Marketing, Travel Holdings,
Inc., the parent company of Tourico Holidays. "Not only will it be as easy as
booking a hotel room, but travelers will be able to enjoy the space, privacy,
and amenities that can only be found in vacation homes. We now have vacation
homes to fit every traveler's wants and needs– multiple bedrooms, unique
locations, gourmet kitchens, private pools and more."

The properties in the U.S. and Central America are located in 35
destinations, including the Gulf Shores in Alabama; multiple ski resort towns
in Colorado, California and Utah (including Vail, Aspen, Park City and Lake
Tahoe); the beaches of Hawaii; and warm-weather destinations in Florida
(including Orlando), South Carolina, Mexico, and Costa Rica; among others.

The vacation homes in Europe will include properties in coastal and
countryside settings in Britain and Ireland, as well as everything from
secluded forest lodges that are ideal for romantic getaways to homes near
theme parks for family holidays.

Learn more at WTM 2010 in London, England. Tourico Holidays will be
located in the Global Village, booth number GV465.

About Tourico Holidays

Tourico Holidays (www.TouricoHolidays.com) is a subsidiary of
Travel Holdings, Inc., a worldwide travel distribution company. Tourico
Holidays is a global wholesale travel provider with over 150 international
distribution websites and more than 23,000 merchant hotel agreements,
operating in 23 languages in over 100 countries. As a supplier to over 4,300
tour operators and travel agents, Tourico Holidays operates and maintains
global websites and online interfaces that serve a large diversity of travel
sellers.

About Travel Holdings(R)

Travel Holdings, Inc.(R) (www.travelholdings.com), one of the most
distinctive and expansive travel distribution companies in the world, was
created in early 2004 through the merger of Tourico Holidays(R),
LastMinuteTravel.com(R) and Travel Global Systems (TGS). Travel Holdings(R)
uses proprietary technology to supply travel inventory at competitive
pricing, integrating with all segments of the online travel industry
including retail, wholesale, group, travel agents, corporate and affiliates.
The company is a truly global organization with headquarters in Orlando and
additional local offices across the United States, South America, Europe and
Asia.

    Media Contacts:

    Sean Hixson                     Lauren Volcheff
    Group Manager                   Vice President of Marketing
    Weber Shandwick                 Travel Holdings, Inc.
    +1-314-552-6760                 +1-407-667-8700 ext. 7355
    shixson@webershandwick.com      Lauren@TravelHoldings.com

Sean Hixson, Group Manager of Weber Shandwick, +1-314-552-6760, shixson at webershandwick.com; or Lauren Volcheff, Vice President of Marketing of Travel Holdings, Inc., +1-407-667-8700, ext. 7355, Lauren at TravelHoldings.com