TV Licensing: Millions of Sports Fans to Tune in

By Tv Licensing, PRNE
Thursday, June 30, 2011

LONDON, July 1, 2011 -


TV Licensing figures reveal millions of sports fans set to tune
in to watch the action.

With a series of major sporting events hitting our screens this
summer - such as Wimbledon, the World Championships in Athletics,
the World Rowing Championships and Formula 1 - new figures from TV
Licensing suggest that sports fans will be tuning in to watch in
droves and in a variety of different ways:

  • More than half the population tuned in over the course of the
    Wimbledon tournament in 2010, whilst 17.45m* tuned in for England’s
    World Cup match against Germany ( href="">
    TV Licensing Telescope report infographic)
  • People are increasingly using different devices to keep up to
    speed with the action, both at work and on the move: 6.8 million**
    watched Wimbledon matches live online in 2010
  • This year, for the first time, sports fans will be able to
    watch the men and women’s Wimbledon finals in 3D: 200,000*** homes
    across the UK have bought 3D-enabled sets since their introduction
    to the market in Easter last year
  • Yet forty years after colour TV was introduced, a dedicated
    minority will be watching the old fashioned way: more than 20,500
    households in the UK still have a black and white TV Licence

TV Licensing is reminding people that whatever equipment you use
to watch this summer’s tournament - a black and white or colour TV,
computer, mobile phone or games console - you need a TV Licence if
you want to watch or record the coverage as it is being shown on

Suzanne Stevenson, TV Licensing spokesperson, said:

There are more ways than ever before for people to watch their
favourite sporting events, whether on the move via their
smartphone, on the latest high definition, flat screen TVs or on an
old fashioned black and white set.  However you choose to keep
up with this great summer of sport, it is important to be aware of
the need to be covered by a valid TV Licence to watch or record
programmes at the same time as they are shown on TV.

More information on how and where to pay for your TV Licence can
be found at href="">


*TV Licensing’s ‘Telescope’ report href="">

** BBC Audiences statistics

***Figures from GfK Retail and Technology href="">

Notes to Editor:

For more information, or to arrange an interview with a
spokesperson, please call the TV Licensing press office on
+44(0)20-7544-3144 or email


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