Union Bancaire Privée Rolls out its Strategy in Asia and Appoints Stephan Repkow as Head of Private Banking in the Region

GENEVA, February 16, 2011 - Union Bancaire Privée (UBP) is rolling out its strategy in
Asia by appointing Stephan Repkow as CEO of UBP Private Banking in the
region, based in Singapore. Before joining UBP, Stephan was CIO at Swiss-Asia
Financial Services and held a number of high-profile positions at Deutsche
Asset Management, Citigroup Private Bank and BNP Paribas.

"We are delighted to have Stephan Repkow at the helm of our
Asian Private Banking activities. Having worked in Singapore for over ten
years, he brings with him an international banking experience and a deep
understanding of the Asia-Pacific region. He has all the qualities and
commitment it takes for implementing our strategy, building our team and
developing our activities in the region, which is one of our main development
axes," said Michel Longhini, Head of Union Bancaire Privée's Private Banking
division.

As CEO of UBP Private Banking in Asia, Stephan will spearhead
the development of UBP's Private Banking activities in the Asia-Pacific
region, which is a key strategic market in UBP's expansion plans. The Private
Banking regional headquarters in Singapore completes the global UBP strategy
in Asia with the Asset Management regional activities recently reinforced in
Hong Kong. In hiring Stephan Repkow, the Bank is confirming its strong
commitment in Asian markets.

Stephan Repkow said, "UBP has ambitious growth plans and is
making the development of its business activities in Asian markets a central
pillar of its strategy. I look forward to joining a strong family business
fully dedicated to private banking with a solid asset allocation track
record, playing a part at this important stage of its development and using
my experience to further boost the company's profile in this key region."

Stephan is a French citizen and a Singapore permanent
resident, and a graduate of Sciences Po, Paris and of the Université de
Paris-Dauphine, Paris. He has over twenty years' experience in the banking
sector, in the fields of fixed income, treasury, private banking and asset
management.

Union Bancaire Privée (Singapore) Limited is holding a Capital Markets
Services licence under the Singapore Securities and Futures Act since early
2004, and is currently in the process to apply for a Merchant Bank licence.

About Union Bancaire Privée

Union Bancaire Privée, UBP SA (UBP) is based in Geneva and is
one of Switzerland's leading private banks. Active in the field of asset
management for both private and institutional clients and with a very solid
balance sheet, the Bank had some CHF 65 billion (USD 69 billion) in assets
under management as at 31 December 2010. UBP employs some 1,200 people in
over 20 locations worldwide and provides a complete range of innovative
investment products and services, both in traditional and alternative asset
management, with the aim of achieving a high performance and protecting
clients' capital. www.ubpbank.com

    Contact:

    UBP - Union Bancaire Privée
    Jérôme Koechlin
    Head of Corporate Communications
    +41-58-819-26-40
    jko@ubp.ch
    www.ubpbank.com

Contact: UBP - Union Bancaire Privée, Jérôme Koechlin, Head of Corporate Communications, +41-58-819-26-40, jko at ubp.ch