Vpype Launches Public Beta of Live Interactive Video on Facebook

Easy-to-Use Facebook Application Lets Users 'Shoot, Send, Share and Store' via New Live Video Broadcasting Technology

MILPITAS, California, January 21 - Vpype (www.vpype.com/ ), a social video company, today launched
the Vpype Live Broadcaster (apps.facebook.com/vpypebroadcaster )
Facebook application in public beta, enabling all 350 million Facebook
members to create and share live, interactive video content through an
easy-to-use broadcast application. Vpype Live Broadcaster is a unique
platform that allows users to create scheduled or unscheduled interactive
live shows, send video notes, store completed broadcasts with audience
participation and share videos in Facebook.

The Vpype Live Broadcaster is a secure, stable and personalized Facebook
application that allows users to broadcast their personal live video content
to the rapidly growing social graph of Facebook members. Vpype's interactive
platform allows participants to chat with the broadcaster in real-time, and
produces a visual transcript for time shifted viewers.

The product is consumer-friendly and was designed as a Facebook
application, requiring no software download or special equipment. Users can
start real-time video broadcasting with just a webcam and a microphone.
Features of the new release of Vpype Live Broadcaster include:

    - Easy-to-view chat history
    - Embeddable web video player
    - Broadcast Tweet notifications
    - Secure platform with ongoing monitoring for potential Internet abuse
    - Live upstream bandwidth indicator

Vpype Live Broadcaster has been in private beta and is currently being
used by more than 1,000 early adopters, including businesses, bloggers,
brands and public personalities, located in twenty countries around the
world. Vpype opened their platform to all Facebook users in order to expand
the already active community and give people the opportunity to use this
technology in new, creative ways. The Vpype Live Broadcaster is a perfect
platform to build a network, market a business or simply connect with friends
around the world. Facebook members are invited to program their own channels
and build personal brands.

The Vpype Live Broadcaster has built in viral marketing tools so users
can promote their broadcasts through instant notifications to Facebook walls
as well as broadcast alerts to Twitter. Broadcasters can grow their audience
by conducting regularly scheduled programs of up to sixty minutes and create
show lists to share and promote their content. Content is also easily and
automatically archived for easy reference.

"Vpype is helping shape the emerging live broadcast marketplace by
leveraging Facebook, new media and the power of social networking
technologies to create live video-based, user-generated content," said Shoieb
Yunus, president and CEO, Vpype. "It's time that live visual communication is
affordable and accessible. It's essential to arm people with the tools they
need to be a live video broadcaster."

Vpype is also hosting a series of community meet-ups, both in the United
States and around the world, to introduce the application and to brainstorm
with businesses on how to adopt social video to their needs. For more
information, visit www.meetup.com/Social-Video/.

To start using Vpype Live Broadcaster, visit
apps.facebook.com/vpypebroadcaster.

About Vpype:

Vpype is a social video company committed to helping people tell their
story to the world. Based in Milpitas, California, the company was founded in
2009 by entrepreneurs with expertise in video technology, consumer and
enterprise software as well as broadcasting and entertainment. For Vpype
news, product updates and information on meet-ups, please become a fan of
Vpype on Facebook: www.facebook.com/vpype. You can also follow Vpype
on Twitter at www.twitter.com/vpype.

    Contact:          Wendy Zaas/Jennifer Fader
                      Rogers & Cowan
                      +1-310-854-8148/+1-310-854-8155
                      wzaas@rogersandcowan.com / jfader@rogersandcowan.com

Wendy Zaas, +1-310-854-8148, wzaas at rogersandcowan.com, or Jennifer Fader, +1-310-854-8155, jfader at rogersandcowan.com, both of Rogers & Cowan, for Vpype