7 Secrets to Winning Business Awards

BURGESS HILL, England, May 11, 2010 - With the peak award entry season fast approaching, here's some top tips
on how organisations can increase their chances of winning the accolades they
deserve, from the UK's leading business awards (
www.awardsintelligence.co.uk/) entry experts, Awards Intelligence:

1) Be smart about which awards you enter. There are over 1,200 to choose
from so be sure to pick the awards that you have the best chance of winning
based on your strengths. Choosing the right awards will increase your chances
of winning massively before you even put pen to paper.

2) Once you have identified your strengths and found some appropriate
awards, don't agonise over which ones to enter. You have to be in it to win
it so enter all relevant awards.

3) Remember that you only need to prove to the judges that you are the
best organisation that entered that particular award or category in order to
win. That does not mean that you have to be the best in the UK or the World.
So be confident and take action by submitting an entry - you stand a better
chance than you think.

4) To impress the judges your entry must stand out. Talk is cheap, the
judges want to see proof of any claims you make about being the best so be
sure to provide that proof. Sales and profit increases speak for themselves
and are not subjective.

5) The world is full of great ideas that sound good but don't work or
make any money in reality. You must demonstrate that your product / service
has a market, that there is a demand from that market and that the business
is sustainable.

6) Write in plain English and keep it simple. The judges may not be
experts in your niche or understand jargon and will probably have lots of
entries to judge so don't alienate them by assuming they know every detail
about your sector or product. If you can't write well then find someone that
can.

7) Further to point 6, avoid letting techies, lawyers or accountants
write your entry. Generally speaking, they can't write well but think they
can. CEOs / MDs often make poor award entry writers too. Award entries are
usually best written by the PR / Marketing Department or by external experts.

Mark Llewellyn-Slade, Managing Director, Awards Intelligence commented:

"Winning awards will raise your profile, enhance your reputation and help
you to win new business. Talk is cheap so organisations need to prove that
they are the best and winning quality accolades is a great way to do achieve
this. All things being equal, a customer is far more likely to buy from an
award winner. I've even seen businesses increasing their prices after a win.
It instils that vital ingredient for business success, namely trust."

Visit our website for a free awards list (
www.awardsintelligence.co.uk/company-features.asp) covering all the
latest opportunities.

www.awardsintelligence.co.uk

    For further information:
    Mark Llewellyn-Slade, Awards Intelligence
    Tel:    +44(0)1444-242792
    Mobile: +44(0)7770-380647
    mark@awardsintelligence.co.uk

For further information: Mark Llewellyn-Slade, Awards Intelligence, Tel: +44(0)1444-242792, Mobile: +44(0)7770-380647, mark at awardsintelligence.co.uk