A Voyage of Discovery as IBC Adds Even More Value for 2011

By Ibc, PRNE
Tuesday, August 9, 2011

LONDON, August 10, 2011 -

IBC, the leading global tradeshow for professionals engaged in the creation, management and delivery of broadcasting media and entertainment, is committed to providing the most comprehensive experience in the industry today.

(Logo: photos.prnewswire.com/prnh/20110421/NY87427LOGO )

With an enviable track record in presenting new innovations and facilitating debate on the issues challenging the electronic media industry, IBC is so much more than a conference and exhibition; it offers an unparalleled range of added value events which together make IBC2011 a uniquely holistic and diverse experience.

IBC Connected World: Mobile Zone, IPTV Zone, Exhibition Business Briefings and Demonstration Area

The IBC Connected World in association with BPL and IT Europa brings together the highly successful IPTV and Mobile Zones under one roof in Hall 13 to demonstrate the impact IP, broadband and mobile distribution is having on the creation, management and delivery of ‘content everywhere.’

The Mobile Zone offers exhibitors the platform to interact with delegates and demonstrate the very latest advances in mobile technology and the IPTV Zone has been expanded to reflect the rapid market penetration of connected consumer devices, applications and ‘over-the-top’ services which are driving new content delivery business models. The IBC Connected World provides the opportunity to network with new prospects, potential business partners and decisions makers at the highest level and showcase the enormous potential that exists in this sector.

A topical highlight of the show experience is a series of free Exhibition Business Briefings specially formulated to help understand and dissect the implications and possibilities of the IBC Connected World. Sessions have been specially devised to help participants learn from the experiences of companies such as IBC Connected World Platinum Sponsor, Cisco; Ericsson, IBM & TV Genius that are already building businesses at the intersection of broadcast and broadband.

For IBC2011 there will be a Demonstration Area for 15-minute presentations on Connected TV, IPTV/OTT TV, 3D and New Platforms, and  IT & Broadcast Systems, which will provide a truly exciting and efficient way for IBC visitors to get a snapshot of the latest technologies from the IBC Connected World. For more information and for the schedule go to www.ibc.org/connectedworld.

IBC Production Village and Inside Knowledge

The centrepiece of the IBC Production Village is a fully-equipped professional standard studio set designed to showcase the very latest stereoscopic 3D, DSLR and specialist camera technologies. Companies such as Nikon, PURE4C, FOR-A and Vision Research, invite visitors to compare, rate and get hands-on with equipment and to seek personal buying advice from experts. The IBC Production Village is also home to the IBC TV News, where daily programmes are shot, edited and broadcast across Amsterdam. For 2011, IBC has devised the Inside Knowledge area, an original way of showcasing the latest camera technology with case studies and presentations from, among others, Cinegy, Tiger Technologies, EVS, Forbidden Technology and Vidigo. For the full schedule please visit www.ibc.org/productionvillage.

IBC Big Screen including Transformers 3: Dark of the Moon

IBC has built an enviable reputation for its free movie screenings, showcasing the very best in modern cinema technology in the D-cinema. To prove this point, an amazing Saturday night movie screening of Transformers 3: Dark of Moon - in stereoscopic Dolby 3D and Dolby 7.1 ‘Courtesy of Paramount Pictures International’ will be shown and this year’s Monday night showcase will include an amazing extended trailer of James Cameron’s Titanic 3D, Flying Monsters in 3D and the spectacular Royal Wedding in 3D.

The IBC Big Screen state-of-the-art facilities encompass 2K, 4K and stereoscopic 3D digital projection, while audio is presented in Dolby 7.1 surround sound.  Sessions with exhibitors such as Arri, Christie and P+S Technik will utilise the cutting edge facilities, as RED and Assmiliate demonstrate creative storytelling with RED 5k Epic cameras and Assmiliate’s Scratch.

No other event spotlights the many facets of D-cinema and stereoscopic 3D as effectively as IBC and IBC2011 promises to be the most in-depth event for anyone working in film, broadcast and media as 3D becomes both a technical and business reality across the globe.  For the full schedule visit www.ibc.org/bigscreen.

Future Zone incorporating the New Technology Campus and Super Hi-Vision

Featuring R&D from around the world the Future Zone will include the latest in Super Hi-Vision from NHK (Japan Broadcasting Corporation) and encompass the New Technology Campus with the best new ideas, concepts and prototypes around. The New Technology Campus (NTC) is the place to witness the most cutting edge technology to be seen outside of the world’s research labs. Over the years it has hosted the first public showings of many ground-breaking technologies that have gone on to become mainstream.

Among the fascinating products for this year visitors will find OmniCam, an array of 6 HD cameras which can film 180-degree panoramic images and a demonstration by the University of Warwick of the world’s first High Dynamic Range (HDR) acquisition to display pipeline. Other R&D highlights include a social TV app from KDDI which analyses the online opinions about broadcast programmes for display on mobile devices; a means of controlling a TV by tracking the user’s own gaze developed by ETRI; and DOTS, a new approach to storage media claimed to have a 100 year life span. For more information please visit www.ibc.org/futurezone.

“What Caught My Eye” sessions in the Added Value stream of the conference

IBC’s Added Value conference sessions always bring something vital and fresh to the overall IBC Conference programme. Free and open to all, the sessions fall into readily identifiable strands, and the fabulously popular trio of ‘What Caught My Eye’ sessions - the key responsibility of the Added Value stream - are indeed a treasured regular feature of every IBC.

The Added Value stream is an ideas factory much like the other IBC Conference streams.  With a brief to stage sessions that people will give up their time to attend, it offers IBC attendees a huge amount of knowledge and all of it for free. For more information view the IBC Conference Programme at www.ibc.org/conferenceprogramme.

IBC Awards

One of the highlights of IBC, the prestigious IBC Awards recognise those who have made a real contribution to the industry and whose careers have had a positive impact on its future direction. Previous winners have included Manolo Romero, managing director, Olympic Broadcasting Services, ESPN, FIFA, Sony, Red Bull Air Race and BSkyB.

From the highly sought-after Innovation Awards to the celebrated International Honour for Excellence, the awards ceremony gives the industry’s finest the opportunity to see and celebrate each other’s achievements and elevates the winners to the world stage.

IBC is the place where vendors and users come together to develop innovative technological solutions to meet real creative and commercial challenges. The IBC Awards on Sunday 11 September at 18:30 celebrate that spirit of collaboration as well as the best in new technology.

IBC Certified Training Programme

IBC2011 presents the chance to learn and become certified on Apple and Avid through its Certified Training Programme, with sessions geared for intermediate to advanced TV, video, film and motion graphics professionals and focused on digital video post-production techniques using Apple, Avid and Adobe creative software tools and produced by Future Media Concepts (FMC).

With Silver Sponsor AJA, this year’s programme will be covering all the essentials of Editing and designing with Final Cut Studio, Avid Editing Workshop and Adobe Production Premium, with the full 2 day Apple, and Avid courses held on Thursday and Friday repeated on Saturday and Sunday.

Specifically designed to be flexible, the programme offers multiple combinations and options for full-day training or trio/single session packages. There is also the opportunity to take a short 1 hour exam in the Apple and/or Avid software to become fully certified.

For more details visit www.ibc.org.

Early bird registration for IBC2011 ends on the 17 August for huge discounts on the IBC Conference and free entry to the IBC Exhibition.

About IBC

IBC is the leading global tradeshow for professionals engaged in the creation, management and delivery of broadcasting media and entertainment. The event’s unparalleled exhibition and agenda setting conference encompass the very latest developments in broadcasting, mobile TV, IPTV, digital signage and R&D making it essential for everyone’s understanding of the industry and its future.

IBC2011 Dates
Conference 8 - 13 September 2011
Exhibition 9 - 13 September 2011


NOTE TO EDITORS: For further information please contact:- Kelly Hyde, Marketing Manager, khyde at ibc.org or +44(0)207-832-4104

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