AEGON Completes 10% Equity Issue

THE HAGUE, Netherlands, February 24, 2011 - AEGON has completed a 10% equity issue via an accelerated book-build
offering. The issue was conducted under AEGON's US Shelf Registration through
the sale of 173,604,912 new common shares of AEGON N.V. with a nominal value
of EUR 0.12. The shares were sold at a price of EUR 5.20 per share.

The proceeds of EUR 903 million will be used to fund part of the
repurchase of 375 million convertible core capital securities provided by the
Dutch State.

Application has been made to list the new shares on Euronext Amsterdam,
the principal market for AEGON's common shares. The issue is expected to be
settled on March 1, 2011 and the new shares are expected to be admitted to
trading as of that date.

Morgan Stanley acted as Sole Global Coordinator and Joint Book runner for
the offering. Deutsche Bank and JP Morgan acted as Joint Book runners. A
prospectus for the offering may be obtained from Morgan Stanley, 20 Bank
Street, Canary Wharf, London, E14 4AD, United Kingdom. In addition, the
prospectus may be obtained from AEGON's website, www.aegon.com.

Registration statement

AEGON has filed a registration statement (including a prospectus) with
the SEC for the equity offering described in this presentation. Before you
invest, you should read the prospectus in that registration statement and
other documents AEGON has filed with the SEC for more complete information
about AEGON and this offering. You may get these documents for free by
visiting EDGAR on the SEC website at www.sec.gov. Alternatively,
AEGON, any underwriter or any dealer participating in the offering will
arrange to send you the prospectus if you request it by calling
toll-free:+1-866-718-1649.

Forward-looking statements

The statements contained in this press release that are not historical
facts are forward-looking statements as defined in the US Private Securities
Litigation Reform Act of 1995. The following are words that identify such
forward-looking statements: aim, believe, estimate, target, intend, may,
expect, anticipate, predict, project, counting on, plan, continue, want,
forecast, goal, should, would, is confident, will, and similar expressions as
they relate to AEGON. These statements are not guarantees of future
performance and involve risks, uncertainties and assumptions that are
difficult to predict. We undertake no obligation to publicly update or revise
any forward-looking statements. Readers are cautioned not to place undue
reliance on these forward-looking statements, which merely reflect company
expectations at the time of writing. Actual results may differ materially
from expectations conveyed in forward-looking statements due to changes
caused by various risks and uncertainties. Such risks and uncertainties
include but are not limited to the following:

    - Changes in general economic conditions, particularly in the United
    States, the Netherlands and the United Kingdom;

    - Changes in the performance of financial markets, including emerging
    markets, such as with regard to:

    - The frequency and severity of defaults by issuers in our fixed income
    investment portfolios; and

    - The effects of corporate bankruptcies and/or accounting restatements on
    the financial markets and the resulting decline in the value of equity
    and debt securities we hold;

    - The frequency and severity of insured loss events;

    - Changes affecting mortality, morbidity, persistence and other factors
    that may impact the profitability of our insurance products;

    - Changes affecting interest rate levels and continuing low or rapidly
    changing interest rate levels;

    - Changes affecting currency exchange rates, in particular the EUR/USD
    and EUR/GBP exchange rates;

    - Increasing levels of competition in the Americas, the Netherlands, the
    United Kingdom and new markets;

    - Changes in laws and regulations, particularly those affecting our
    operations, the products we sell, and the attractiveness of certain
    products to our consumers;

    - Regulatory changes relating to the insurance industry in the
    jurisdictions in which we operate;

    - Acts of God, acts of terrorism, acts of war and pandemics;

    - Changes in the policies of central banks and/or governments;

    - Lowering of one or more of our debt ratings issued by recognized rating
    organizations and the adverse impact such action may have on our ability
    to raise capital and on our liquidity and financial condition;

    - Lowering of one or more of insurer financial strength ratings of our
    insurance subsidiaries and the adverse impact such action may have on the
    premium writings, policy retention, profitability of its insurance
    subsidiaries and liquidity;

    - The effect of the European Union's Solvency II requirements and other
    regulations in other jurisdictions affecting the capital we are required
    to maintain;

    - Litigation or regulatory action that could require us to pay
    significant damages or change the way we do business;

    - Customer responsiveness to both new products and distribution channels;

    - Competitive, legal, regulatory, or tax changes that affect the
    distribution cost of or demand for our products;

    - The impact of acquisitions and divestitures, restructurings, product
    withdrawals and other unusual items, including our ability to integrate
    acquisitions and to obtain the anticipated results and synergies from
    acquisitions;

    - Our failure to achieve anticipated levels of earnings or operational
    efficiencies as well as other cost saving initiatives;

    - Our inability to obtain consent from the Dutch Central Bank to
    repurchase our Core Capital Securities; and

    - Our inability to divest Transamerica Reinsurance on terms acceptable to
    us.

Further details of potential risks and uncertainties affecting the
company are described in the company's filings with Euronext Amsterdam and
the US Securities and Exchange Commission, including the Annual Report on
Form 20-F. These forward-looking statements speak only as of the date of this
document. Except as required by any applicable law or regulation, the company
expressly disclaims any obligation or undertaking to release publicly any
updates or revisions to any forward-looking statements contained herein to
reflect any change in the company's expectations with regard thereto or any
change in events, conditions or circumstances on which any such statement is
based.

About AEGON

As an international life insurance, pension and asset management company
based in The Hague, AEGON has businesses in over twenty markets in the
Americas, Europe and Asia. AEGON companies employ approximately 27,500 people
and have some 40 million customers across the globe.

    Contact information
    Media relations: Greg Tucker
    +31(0)70-344-8956
    gcc-ir@aegon.com

    Investor relations: Gerbrand Nijman
    +31(0)70-344-8305
    +1-877-548-9668 - toll free USA only
    ir@aegon.com

www.aegon.com

PRN NLD

Contact information: Media relations: Greg Tucker, +31(0)70-344-8956, gcc-ir at aegon.com; Investor relations: Gerbrand Nijman, +31(0)70-344-8305, +1-877-548-9668 - toll free USA only, ir at aegon.com