BeCheeky.com Have Caught the Vintage Fashion Bug!

LONDON, September 27, 2010 - Corsets (www.becheeky.com/acatalog/Corsets.html), basques,
long-line 6-strap suspenders (
www.becheeky.com/suspender-belts-c-406_578.html) and sexy seamed
stockings are becoming big news again as the UK looks to past times for
"comfort". Fashion commentators believe that as we are pulling out of
recession, it's common to look back at times gone by for emotional security.
With the huge rise in vintage fashion being so apparent this year, we're not
at all surprised to see sales of corsets and basques begin to increase.

An emerging trend over recent months has been to wear vintage lingerie
(www.becheeky.com/acatalog/Lingerie_at_BeCheeky.html) as outerwear but
to dress it up with layers to prevent the look being too risqué. Think sexy
little camisoles or slips with an unbuttoned shirt, a lacy bra
(www.becheeky.com/acatalog/Lingerie_at_BeCheeky.html) peeping through
a silken drape top or an embellished corset top with a soft cardigan. Team
these with vintage style pearls and jewels for a glamorous, evening look.
It's not a look for the faint-hearted and needs to be worn with lashings of
confidence! The vintage look demands plenty of attention to detail, with
lace, satin, silk, bows and frills in abundance.

During August, sales of corsets and basques increased 158% year on year!
To keep ahead of the Vintage Fashion trend BeCheeky (www.becheeky.com/
) have launched our Vintage-inspired Lingerie section with brands like
Playful Promises, Charnos, Gossard and Passionata and hosiery from
Trasparenze. Look out for more brands coming on board soon, including another
BeCheeky favourites Kiss Me Deadly and some original French hand-seamed
stockings!

The Ooh La La line from Gossard was an original 50s design form the brand
which has been updated to match 2010 fitting and fashion standards. It's
stunning! Playful Promises and Kiss Me Deadly are both independent British
designers causing a storm in the lingerie world at the moment and our
Hourglass styles from Charnos aren't only gorgeous examples of Vintage
styling, they're secretly controlwear too so will give you the 50s hourglass
figure that is so in demand this season. Curves are officially back!

Notes to Editors

BeCheeky was originally launched in 2005 and was intended to give help to
men when buying lingerie for their partners. We started out only selling a
range of sexy thongs but quickly moved on to include bras, knickers, corsets,
lingerie sets, swimwear and now men's underwear too. One of the key factors
that our buyer looks for when choosing products to join the BeCheeky range,
is individuality, so looking for unique and unusual lingerie and swimwear.
True to our roots, you can still find buying guides on the website, giving
hints and tips about size guides, bra styles and what will fit any shape!

Find the buying guide for men at
www.becheeky.com/buying-guide-for-men-i-17.html offering information
on sizing, styles and advice on what to choose.

80% of women are wearing the wrong bra size! Make sure you're not one
with the measuring guide:
www.becheeky.com/how-to-measure-your-bra-size-i-30.html

Scared of bearing all in a swimsuit? Find the guide for the perfect fit
bikini here:
www.becheeky.com/Flattering-swimwear-to-suit-your-shape-i-60.html

For more information, contact Justine Wyness on +44(0)1202-545990, email
at justine@becheeky.com or write to the following address:

    Unit 20 Branksome Business Park
    Bourne Valley Road
    Poole, Dorset, BH12 1DW
    United Kingdom

For more information, contact Justine Wyness on +44(0)1202-545990, email at justine at becheeky.com or write to the following address: Unit 20 Branksome Business Park, Bourne Valley Road, Poole, Dorset, BH12 1DW, United Kingdom