BELLPERRE Unveils the New Sleek Luxury Phone: High Tech Meets High Fashion

AMSTERDAM, July 14, 2010 - BELLPERRE unveils an ultra slim luxury phone, accompanied by a
unique customization program. Its price level meets a sincerely wider
audience compared to current luxury phone brand offerings. The phone is
affordable, understated luxury inspired by Italian design.

www.bellperre.com

Timeless and Authentic

The BELLPERRE luxury phone is defined by its distinctive
elegant lines, timeless European design and only the finest authentic
materials. The frame is precision crafted out of one single piece of metal.
This phone has the perfect grip, experienced by a one-of-a-kind notch carved
all around the sleek metal frame.

The steel buttons are subtly shaped in line with the main
design. The glass window is made of sapphire crystal, famous for its scratch
resistance, which size is unknown for luxury watch manufacturers. The leather
and frame are finished by hard protective coatings against the most critical
circumstances.

Design your own BELLPERRE

The unique bespoke service assures a design for every taste
and lifestyle, male or female. The solid metal frame and steel buttons are
available in pure authentic finishings like brushed steel, polished silver,
18K rose gold and 24K yellow gold finish.

The leather collection represents the highest possible grade
and contains 125 genuine leather options. Select modest classic leathers like
black buffalo or brown lizard, or choose vibrant colors and textures like
pink crocodile or red shark for a more striking (ambience doesn't really work
here, try something like 'effect'). From today this collection is extended by
genuine ostrich leather in a wide set of 14 vibrant colors. Ostrich leather
is known for its durability and its finest texture.

Up-to-date Specifications

This exceptional phone has up-to-date specifications (like 5
megapixel flash camera, GPS, quad-band), supports 80 languages and also
offers Russian, Arabic and Chinese keypad versions.

    GSM QUAD BAND, HSDPA
    5 Megapixel Camera, autofocus, LED flash
    80 language options
    Cyrillic, Chinese and Arabic keypads optional
    Size: 111 x 45 x 11.2 mm, 135 gr (inc. battery)
    2.2 inch Display, 16 Million colors, 240 x 320 pixels
    400 hours Standby, 5 hours Talk time
    GPS navigation, Accelerometer sensor
    Stereo Bluetooth, FM radio, Video recorder / player
    Vibration, Hands free calling, Noise cancellation
    E-mail support, SMS (T9), MMS, IM
    Outlook synchronization, Organizer

BELLPERRE, founded in 2005, integrates conception and design
expertise and technological know-how to create unique, customizable,
affordable luxury mobile phones.

Editorial note:

press images: www.bellperre.com/press | press@bellperre.com

Press contacts: Silvio Humberto, +31206168667, press at bellperre.com